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Digital Marketing & Data Analytics Blog

Digital Marketing & Data Analytics Case Studies, WhyTos, HowTos, Interviews, News, Events, Jobs and more...

How Blockchain will Transform Digital Advertising, Media & Entertainment

Despite being invented in 2008, Blockchain made big news in December 2017 when the price of Bitcoin Cryptocurrency surged past the $ 20,000 on the CoinDesk Bitcoin Price Index (BPI). This was also the same time, when we heard that Australian Stock Exchange would incorporate Blockchain technology for trade settlement. All this has created a […]

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Digital Marketing Basics to Help You Get Ahead

Digital Marketing is the buzzword in today’s times so everyone wants to jump on to the bandwagon but very few have real clue about how to do it. This marketing type has become prevalent since the advent and growth of the internet and more so because everyone’s now perpetually online. Let’s look at some of […]

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Vishal Mishra, CEO & Co-Founder, Right Relevance on Path to Succeed in Data Science Space

There are no 2 ways about the fact that Data Science is creating a stir in the market! The science that deals with both structured and unstructured data, combines mathematics, statistics, capturing data in intelligent ways, programming, problem-solving, data cleansing, knowing how to look at things from a different view, preparing and aligning the data. And, building a […]

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Top Data Science Influencers in India

The data industry is fast changing with new technologies, methodologies, and platforms casting their profound influence upon the business ecosystem. Top Data Science influencers in India and abroad advise organizations to adopt a futuristic approach. Data Science evangelists think beyond day-to-day data analysis or optimization. Data science leaders in India come up with innovative thoughts […]

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Beginners Guide To Time Series Analysis with Implementation in R

     -     20th February, 2018   -     Data Analytics   -     0 Comments   -    , , ,

Introduction: According to the wiki, A time series is a series of data points indexed in time order.  Most of the times in branches of science, engineering, as well as commerce, time plays an important role in the organization. There are variables measured sequentially in time. For Eg: Reserve banks record interest rates Exchange rates each day Production per week […]

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Artificial Intelligence vs Machine Learning vs Deep Learning

Defining Artificial Intelligence (AI) AI is the most comprehensive way to think about the best of advanced computer intelligence. At the Dartmouth Artificial Intelligence Conference held in 1956, AI was suitably described as: “Every aspect of learning or any other feature of intelligence can in principle be so precisely described that a machine can be […]

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Make Money with Freelance Affiliate Marketing Jobs in India

Freelancing is tied in with trading time for money. Most of the freelancing jobs that you see today are actually the results of the Digital revolution across the world. However, what if you want to make more money with freelancing without investing lots of your time- Freelance Affiliate Marketing is the solution for you, as […]

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How Brands are Nailing Social Space in India: Social Media Marketing Case Studies

“Online is old news. Online in Social Media is today’s news. Social Media is no longer a subset of Internet. Social Media is the Internet.” –Anonymous This is not an exaggeration by any means but the reality of our times. Social Media controlling our behavior and defining not only our interactions but our lives at […]

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5-Step Pinterest Tutorial for Beginners to learn All About Pinterest Marketing

     -     17th February, 2018   -     Social Media Marketing   -     0 Comments   -    , ,

People with all kinds of interests (be it décor, fashion, hair, makeup or technology and knowledge, etc.), come to Pinterest, and, most of them come there to shop. Around 90+ % of Pinterest users decide their purchases on the platform. People for discovering and saving ideas use Pinterest. More than 2 million product-pins are saved […]

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An Absolutely Fascinating History of SEO

Introduction Search Engine Optimization helps you to rank higher up in search engine results by providing answers to online searcher queries. Let’s look at a Brief History of SEO and understand how it has evolved over the past 20 years, so we can get a perspective of how to optimize our site and its content […]

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