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Posts In Category "Content Marketing"

What is Content Marketing: Learn Engaging Content Marketing Techniques

53% of marketers say blog content creation is their top inbound marketing priority. –HubSpot, 2017 47% of buyers viewed 3-5 pieces of content before engaging with a sales rep. –Demand Gen Report, 2016 On average, B2B marketers allocate 28% of their total marketing budget to content marketing. –Content Marketing Institute, 2015 What is Content Marketing? Content […]

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How Blogging Tools Can Help You Rank Better

The growing trend of Blogging has definitely taken the internet by a storm. It has become the new media sensation. In this pool of fishes, you need to be the shark that stands out. But how would you do that? With blogging concepts defined, what different can you do? Well, the difference lies in the […]

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Know How SEO Copywriting helps Businesses Rank well in Google

Do you want to build and optimize your blog audience? – You will need to be smarter with your Content– And SEO Copywriting gives you a chance to have that smartness. Pondering what is SEO copywriting— and why it is important for your site? – SEO Copywriting can be understood as a specific type of […]

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Why Do You Need Content Marketing Courses Online?

What is Content Marketing? In this blog, we will discuss the need for content marketing courses online, but first, let us take a glance at what is content marketing. A layman often may not have a clear understanding of what is content marketing. Content Marketing is a strategised form of communication which aims at indirectly […]

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How to Optimize your Content with the Google’s Featured Snippet?

In Today’s world with powerful search engines such as Google capturing and ruling the web search engine market. User’s too have resorted to asking all their queries from Google’s Search Engine itself. People today, don’t want to spend too much time looking through web pages to find the answer to the queries and questions they […]

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Interview with Bianca Ghose, HCL Technologies, Global Head – Content Marketing

Bianca Ghose is a digital communications strategist and content marketer, with a penchant for storytelling, marketing, and narratology. A journalist turned brand content advisor, turned content marketer, Bianca is passionate about connecting strategy to story, linking messaging to creative thinking and technology to drive marketing effectiveness. As the head of Content Marketing for HCL Technologies, […]

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An Insight on Content Marketing Jobs in India

In this blog, we will keep our primary focus on Content Marketing jobs in India. However, before we begin, it is wise to gain a clear understanding of what exactly is content marketing and why do we need it. So, let’s begin! Content Marketing= The soul of SEO What is Content Marketing and what is […]

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The 11 Principles on How to Write Content for Website

There are a lot of ways you can hit the right target audience with your marketing schemes and plan. However, in the digital world, good content for the website is regarded as the trait that sets you apart from all the other companies using digital content to market their business in the digital world. No […]

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How To Learn Blogging In 30 Minutes

Want to learn Blogging? You are at the right place! The Internet era has pronounced blogging as the medium to communicate with masses in this virtual driven Aeon. The youth is going gaga to learn Blogging. They use it everywhere, to express, to awaken, to inform or to persuade. Today, a blog is the most […]

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Video Marketing: The New Found Love of Every Marketer in 2017

With the emergence of the of the Digital Media, its mass reach and influencing force, Video marketing has not only made its way towards overshadowing any other form of marketing but is also gaining huge popularity by attracting the maximum user engagement. The visual medium has fascinated the masses since its inception. It is hidden […]

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