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Posts In Category "Search Engine Marketing (SEM)"

Ultimate Guide to Google Analytics Job in India

If you are considering to make your career as a Google Analytics Specialist, then you have stumbled upon the right place. Today, every industry is getting digitized by creating a spectacular website for oneself, and thereby creating a profile for Google Analytics Job. The demand for this role is increasing day by day. Some of […]

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SEM Trends to Watch Out for in 2018 | Search Engine Marketing Trends

The year 2017 witnessed a lot of activities ranging from new products to ads updates to targeting changes on the search marketing front. Let’s have a look the paid search changes that will matter the most as experts share the SEM trends to watch out for in 2018- SEM Trends 2018 Himanshu Arora, Co-Founder, Social […]

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How to Become a Freelance PPC Consultant in India?

Freelancing is a booming industry. Everyone wants to become a freelancer because it’s very easy in this technological era. Wait, is it? It’s easy to tell I am a freelancer, but difficult to sustain it and see success. Especially in the digital marketing industry like PPC consultancy, the competition is ruthless. There are PPC Marketing […]

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A Guide to Google AdWords Campaign Management 

What is Google AdWords Campaign? Gооglе АdWоrds іs а grеаt раіd-sеаrсh аdvеrtіsіng рlаtfоrm thаt саn bе usеd tо mахіmіzе rеаl еstаtе оn Gооglе. Unlіkе оrgаnіс lіstіngs thаt wіll арреаr іn sоmеоnе’s sеаrсh rеsults, thе рlаtfоrm аllоws раіd sроnsоrеd lіstіngs tо арреаr оn thе tор аnd sіdе оf thеsе rеsult раgеs. Gооglе rаnks аds bаsеd оn […]

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The Secret to Search Engine Marketing Success in 2018 : Webinar Recording

With 2018 approaching, it is time for business entities to get updated with the latest search marketing trends to ensure business success. During the live webinar interaction with Prashant Nandan, Senior Director – Digital Trading & Buying, Amplifi India-Dentsu Aegis Network, the secrets to Search Engine Marketing (SEM) success in 2018 were revealed.  He’d highlighted upon […]

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Top 20 PPC Agencies In India | Pay Per Click Agencies in India

Digital Marketing is one of the fast pacing industries today. While organic marketing like SEO, social media is the ultimate goal of every brand, the world of PPC has its own glory to offer. From coming on top of your customers’ searches to targeting a specific audience, the PPC strategy should be a crucial part […]

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7 Concepts to Help You Learn Facebook Marketing like a Pro

Quick Stats: 22% of the world’s total population uses Facebook. (Source: Statista) Quick Stats: There are now more than 50 million small businesses using Facebook Pages to connect with their customers  (Source: Facebook) Quick Stats: 4 million of active businesses pay for social media advertising on Facebook. (Source: Forbes) If you’re a marketer, you know the importance […]

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What Is Google AdWords? Learn How AdWords Work

The revolution in the advertising industry has been phenomenal with the evolution of the internet. Google being the household name for the internet, has been a boon to marketers from the beginning and with the introduction of “Google AdWords” in the year 2000, it has given a solid platform for advertisers to capture the leads at […]

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Make a Killer PPC Marketing Plan in 10 Steps

Wondering how advertisers who succeed with PPC make their PPC Marketing Plan- First, they conduct proper research to understand which audience is the right audience for their PPC campaign. Second, they draft the outline of their PPC marketing plan. Third, they use their research data to identify opportunities that their competitors ignored in their PPC marketing plan. […]

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