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Digital Vidya Speaks At 2nd National Sales Conclave 2015 On Digital Sales

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Raisoni logoG.H. Raisoni Group of Institutions that has been actively conducting plenty of engaging and enthralling events for the management students is all set to conduct another event. The G. H. Raisoni School of Business Management (GHRSBM) will be conducting a 2-day event from 23rd-24th April, 2015 at Nagpur.

At the Digital Sales: The Future India event, here is what is going to be talked about. Markets today, have gone paradigm shift from the streets to the web. To capitalize on the potential, conclave has been designed in such a manner that the major focus will be laid on the strategies, techniques, tips and tricks on how to leverage upon digital platform as the means to approach the targeted set of customers. e-Commerce in India has evolved over the past decade in terms of magnitude. Total digital commerce in India was valued at INR 47, 349 crores in December 2012 and is expected to grow by 33% and reach INR 75, 967 crores by 2015. Thus, the speakers at this conclave shall discuss business aspects under various sectors like marketing, logistics, payments, delivery mechanism, provisions for feedback and the roadmap for growth in the field of commerce. Moreover, with stiff competition prevailing in almost every sphere, it becomes crucial to come-up with such ideology that enables to fetch more customer-base.

2nd National Sales Conclave 2015Here is the entire list of sessions that are going to be conducted:

1. Reaching Out

• Future in e-Commerce
• Channels to Reach Out Customers
• Enhancing Digital Strategy for SME

2. Cob Web

• Optimize Web in Business
• Cross Channel Advertising
• How SEO & SMO support to Compete in Volatile Digital Market

3. Building Relation

• Going beyond Loyalty to Advocacy
• Data utilization for Customer Delight
• Customer Relation to Elevate Equity

4. Issues & Solution

• Emerging issues in e-Commerce
• Taming Technology
• Summing Up

At the 2-day sales conclave, a couple of sessions will be held wherein the prime focus will be led on how to reinvent the pattern of pitching sales via viable options available on the digital platform. Amongst several sessions, one of the sessions titled Reaching Out entails in itself a topic viz. ‘Channels to Reach Out to Customers’ will be exemplified by Nikhil Verma, lead trainer at Digital Vidya –Asia’s leading Digital Marketing training company. Nikhil is going to grace the occasion and share his insightful views on the aforesaid topic and shall throw light upon ‘Digital Marketing for Customer Acquisition’.

So, leverage the opportunity and gain insights on how to build and develop the sales strategy, the digital way.

[Sr. Associate - Content Marketing] A content passionate, Jasleen handles the content writing and marketing activities. Additionally, she leads Digital Marketing Internship Programme. Her deep passion and enthusiasm for writing guided her towards being the Associate Editor in English for her college magazine. Only deep passion and zeal can guide a person towards a professional writing career. Apparently, Jasleen is one of those persons. She is in the content writing and marketing fraternity for 5 years now. A top-notch individual, she is proficient in writing content for multiple requirements including blogs, articles, books, brochures and social media. She embraces practical knowledge of WordPress CMS. Besides this, she is also highly engaging in Social Media Marketing activities.
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