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Prateek Shah Spoke On ‘Role Of IT And Social Media In Business’ At 5th International Women Entrepreneurs Summit & Exhibition

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Social Media is one such domain that has touched upon the life of the individuals to a great extent. The use of social media is different for different individuals. For some, it is a platform to meet new people and make new connection like Facebook, Twitter, Instagram etc. While for others, social media platforms like LinkedIn and Google+ turn out to be fruitful in terms of making and maintaining professional connect.

In the same prospect, with a view to disperse information on the ‘Role of IT and Social Media In Business‘, Prateek Shah, Lead Trainer at Digital Vidya -Asia’s leading Digital Marketing training company was a part of the interactive session cum talk. He shared his insightful views at the 5th International Women Entrepreneurs Summit and Exhibition held in the capital city of the country from 7th May-9th May, 2015.

Prateek Shah is an entrepreneur who has been part of the social media industry since its inception in India. With a background in banking and public relations, he brings with him a diverse experience helping him better understand participants’ needs. Over the years, he has trained professionals at associations like FICCI, AMA, FISME; and conducted workshops for employees of organizations such as SBI, NTPC, L&T-PBEL, CNN IBN, Hindustan Times and more.59a4474b-faae-4dd0-b263-e24d3b05ded5-large

An audience full of entrepreneurs is always set to be brimming with ideas, thoughts and questions! The session by Digital Vidya’s trainer Prateek was focused on just that. In an interactive session, he set the ball rolling with giving everybody in the audience a chance to get clarity on all their doubts, myths and questions on digital marketing. While some asked about how can social media be used for ‘touch and feel’ FMCG products, some had doubts over how their app based startup will do in the industry. There was also discussion around hype vs reality of digital marketing and how can entrepreneurs build cost intensive strategies to market their products and services.

Women Entrepreneurs Summit

In a nutshell, the entire session on the role of social media was put forth by the Social Media Marketing expert in the best possible manner. He made it an interactive and engaging session such that the audience was also an active part of the session. The learnings and information shared by Prateek were both enriching and enlightening for the audience to be implemented.

Prateek Shah, Lead Trainer, Digital Vidya addressing the audience.

Prateek Shah, Lead Trainer, Digital Vidya addressing the audience.

[Sr. Associate - Content Marketing] A content passionate, Jasleen handles the content writing and marketing activities. Additionally, she leads Digital Marketing Internship Programme. Her deep passion and enthusiasm for writing guided her towards being the Associate Editor in English for her college magazine. Only deep passion and zeal can guide a person towards a professional writing career. Apparently, Jasleen is one of those persons. She is in the content writing and marketing fraternity for 5 years now. A top-notch individual, she is proficient in writing content for multiple requirements including blogs, articles, books, brochures and social media. She embraces practical knowledge of WordPress CMS. Besides this, she is also highly engaging in Social Media Marketing activities.
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  • There is 1 comment


    • 2 years ago

      SMM Services in Delhi   /   Reply

      Must say it was an awesome posting, worth reading. I could not feel like stopping myself from reading all through it. 🙂

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