Tweet According to a recent study by Buzzom.com on Indian Airlines, Jet Airways has emerged as the most active domestic airline on social media, followed by other airlines like Spice Jet, Kingfisher, Air India, Indigo and Go Air. When the online conversations about various domestic airlines were studied, Jet Airways was found to be the [...]
How To
How To Create Effective Campaigns On Twitter
Tweet Twitter has been a social media platform of choice for broadcasting your message, having one on one interaction and for doing customer relationship management. In this post i would like to share some elements using which brands can create & launch effective campaigns on twitter. #1. Integration across all the channels It’s important to [...]
Social Media Case Studies
Why Will People Come to Your Company Facebook Page? (Wall Street Journal)
Tweet Communicating the presence of your company Facebook page and keeping users or readers engaged is a second important part of building a company page on Facebook. I had written last week about developing a strategy and an execution plan as a first step. After you’ve identified your community-building objectives and the target audience, the key question [...]
