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Posts Tagged "marketing mix"

2 Ways To Gain The Trust Of Your Customers With Inbound Marketing

How could we draw our target customers into our funnel? That was the question, asked by a marketer to a digital marketing expert. The way the expert replied and explained was a transformational learning for the marketer. The marketer understood that selling is not the ultimate goal of inbound marketing, but it is more about […]

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The Avenue Of Social Marketing

The avenue of social marketing is not a ‘narrow lane’ but a ‘highway with multiple tracks and driveways’. Here the scope of ‘marketing’ strategy is not always limited to fulfill commercial objectives, but creating a larger impact on the society or the target population by bringing about positive and appropriate changes in their ‘behaviour’. The […]

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