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Posts Tagged "pay per click advertising"

12 Steps To Create an Effective PPC Campaign

12 Steps To Create an Effective PPC Campaign

What is PPC Advertising? PPC or Pay per click advertising is an Internet advertising model which is used to generate clicks to your website. It is the way of directing traffic to your website using relevant keywords related to your product or services. It is a paid traffic and an advertiser will pay an amount […]

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Snickers Misspelling Search Keyword Campaign Reached 50K People In 3 Days

Snickers is a brand name chocolate bar made by Mars, Incorporated. The primary product consists of of nougat topped with caramel and peanuts, enrobed in milk chocolate. In 2010, The company launched a new advertising campaign, based around people turning into different people (usually celebrities) when they’re hungry. The new campaign was named “You’re Not […]

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Top 4 Reasons Why You Should Use Google AdWords

Google AdWords is a type of Pay Per Click (PPC) advertising or paid advertising service from Google created in the year 2000.  Ever since, millions of individuals and businesses have used the service to develop digital marketing campaigns to increase visibility, drive traffic, generate revenues and sell products & services through their websites and blogs. […]

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Epic Cruises Used Search Engine Marketing To Generate Its Overall Leads To 674%

About Epic Cruises: Epic Cruises (River Gambler) is a boat rental company for corporate and social events such as weddings, bachelor parties, launch parties or any other corporate event. With customized solutions to every event, the company has placed itself among the sought after companies for party solutions. Epic Cruises has been providing services for […]

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5 Best Ways To Manage PPC Campaign Performance Effectively

When the marketing budgets of small and midsize businesses were analyzed at the end of 2013, it was found that nearly 25% of the Google AdWords budget was being flushed away owing to managerial and strategic errors. Wrong PPC campaign not only leads to wastage of huge marketing budget but also losing the ground to […]

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Pay Per Click Affiliate Marketing – A Profitable And Effective Modern Marketing Tool

Pay Per Click The internet offers wider opportunities for online marketers to expand the reach of their website through affiliate marketing. The affiliate gets to invest in other online marketing strategies such as search engine optimization, pay per click advertising, etc. Pay per click affiliate marketing can be very powerful for any type of business to make money […]

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Leveraging Pay Per Click Advertising In SEM

Pay per click is an online advertising model used to generate traffic to websites, where advertisers are charged to pay website publishers each time when visitors actively click on the advertisement. In search engines, advertisers bid on keyword phrases relevant to their target audiences. Pay per click advertising could be very effective if done properly. […]

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Case of the Week 2 (Digital Marketing | Aug 9-16, 2010): Online Advertising

Continuing with our Case of the Week Series, this week we are focusing on “Online Advertising”, an important aspect of Digital Marketing. Let’s crack this Case of the Week -2 You are the Head of Marketing of a small IT company. The company plans to diversify and is planning to launch an eLearning product. However, […]

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[35000+ People already benefited]
[35000+ People already benefited]
[gravityform id="152" name="Optin Mobile" title="false" ajax="true" description="false" field_values="productid=dm101&furthercom=optinMobile"]
  • This field is for validation purposes and should be left unchanged.
[35000+ People already benefited]
[35000+ People already benefited]
[gravityform id="152" name="Optin Mobile" title="false" ajax="true" description="false" field_values="productid=dm101&furthercom=optinMobileCTA"]
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[35000+ People already benefited]
[35000+ People already benefited]
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[35000+ People already benefited]
[35000+ People already benefited]
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  • This field is for validation purposes and should be left unchanged.