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Posts Tagged "“Search engine marketing”"

How Is Zero Moment Of Truth (ZMOT) Relevant To Search Engine Marketing?

Before getting to know about the relevance between ZMOT and SEM, we need to have an in-depth knowledge about Moment of Truth and gradually Zero Moment of Truth. Moments of Truth(MOT) in marketing, is the moment when a customer/buyer interacts with a brand, product or service to form or change an impression about that particular […]

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3 Steps to Subliminal Search Engine Marketing

Statutory word of caution: This topic is for educational purposes only, and the use of subliminal advertising is governed by laws, the infringement of which in such countries, is an offense. Please refer to the internet and the respective government bodies to know more about such countries and their laws governing the use of subliminal […]

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Importance Of Ad Placements On Facebook Page

Facebook advertising is beneficial for all small or large sized organisations, corporations. Whether they are in budding phase or well established; Facebook Ads are well competent to highlight your brand and to achieve your target. Along with other important factors,where your advertisements are placed can make difference.Often this Ad placement factor is overlooked; with the focus […]

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PPC Or CPC: An Effective Search Engine Marketing Strategy

Introduction Today internet is touching almost every aspect of our lives. We are more dependent on internet now than ever before. As the reach of digital media is expanding so does its uses. With ever increasing traffic on search engines like Google, it is becoming an increasingly important platform for marketing. Pay Per Click (PPC) or Cost Per Click […]

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6 Best Alternatives To Google Keywords Planner

Overview Google Keyword Planner tool has presented many difficulties to marketers and advertisers who are not willing to pay for keyword information. Fortunately, there are helpful alternative keyword research tools that can be used to collect all data needed. If you were an avid user of the Google Keyword Tool in your SEO campaigns then you are likely […]

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Amazon’s Path To Profitability Through Search Engine Marketing

ABOUT AMAZON Amazon.com which is also referred as Amazon is an American cloud computing and electronic commerce company with its headquarters in Seattle, Washington. In the United States it is one of the largest internet based retailer.Amazon was founded by Jeff Bezos in 1994. In July 5,1994 the company was incorporated by Jeff Bezos as […]

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10 Tips For A Successful Google AdWords Campaign

Today many organizations are investing in Google AdWords to attract quality traffic to their websites. A good Google AdWords campaign is essential because, if set up properly and your landing pages are designed to convert prospective visitors into paying as well as loyal customers, you will see a good return on your investment. Conversely, a […]

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5 Effective Top Funnel Marketing Strategies

Boosting top-of-the-funnel demand is a big challenge for digital marketers to attract visitors and convert them to leads. Only 3% of B2B marketers say that their lead generation campaigns are effective, according to research from the 2014 Enterprise B2B Demand Generation Study by ANNUITAS. There are various channels, content types and technologies that digital marketers can use […]

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Case Study On Personalization At Scale: Startup Stardom in the Digital Market

Daily Objects Online Shopping for Mobile Cases & Laptop Sleeves  in India Personalization at Scale. The concept is and will be tested and results observed. The Facebook page of the company states that Dailyobjects.com is the premier Indian case seller offering over 5000 designer smartphone and laptop cases for more than 100 models of global […]

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[gravityform id="27" name="Optin Mobile" title="false" ajax="true" description="false" field_values="productid=da101&furthercom=optinMobile"]
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[gravityform id="152" name="Optin Mobile" title="false" ajax="true" description="false" field_values="productid=dm101&furthercom=optinMobile"]
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