Attend FREE Webinar on Digital Marketing for Career & Business Growth Register Now

Digital Marketing Blog

Digital Marketing Case Studies, WhyTos, HowTos, Interviews, News, Events, Jobs and more...

Twitter Gets 11 Million Unique Visitors In A Month

Rate this post

twitterTwitter is one of the most loved micro blogging site as well as a discussion forum on any topic. It was initially developed to have a small chat or conversation with your friend’s in the network. While Facebook is famous for Brands as it allows marketing in various forms like polls, contests. Companies use both the platforms to promote their brands but Facebook is more popular. Facebook gives a tough competition to Twitter. But now finally there is some good news for twitter. According to comScore Twitter gets 11 million unique visitors in one Month. Twitter has boost up its audience score and ranking.

According to the comScore Twitter has boost up its audience score. comScore Media Metrix provides a comprehensive measurement and analytics  reporting to more than 300,000 of digital media properties like websites and social media usage. They help the company to understand the behaviour of their audience, demographics, audience size, engagement, unique visitors. comScore measure all these metrics which includes all the devices like  Desktop, Mobile, Tablets. It displays the total digital populations. It provides this data every month with the information of unique visitors, reach and rank of the particular digital entity. comScore was established in the year 1999. Its headquarters is located in Reston, Virginia. comScore data is very useful. Its data are used in advertising agencies, marketers, bloggers, financial analysts and tech news publishers.

Twitter might not be adding users too fast or earning more revenue compared to other Digital Media properties. But it has grown its audience base drastically especially in United States. In  june 2015 Twitter itself  had some famous personality signing up for the accounts and had huge followers. To name some of them are:

  • Barack Obama – He has 60,760,489 followers
  • Taylor Swift: – He has 59,272,365 followers
  • Lady Gaga – She has 47,816,601 followers
  • Justin Timberlake – She has 46,457,964 followers
  • Britney Spears – She has 42,247,132 followers

It is very common on Twitter to find famous personality. You can also say that to  follow the celebrities people use Twitter. As you can directly chat with them and know what is happening in their life. Get the updates on the things which interest you. In following example you can see, how the celebrity converse with their fan.

direct question to Fans

Another reason people using Twitter is that they can search the news or update they want on current topic and  chat on current trends by using #(hashtag) by a topic name and  they can share the conversation instantly ,  share their opinions and views too.

Let us take an example:

ask potus

Raising social issues on Twitter. Someone raise and the concern on Twitter and Obama gave him an appointment on Twitter to discuss the same

You also get the updates on Twitter real time. Let us take the example. Earthquake happened in Delhi and nearby areas, as soon it happened, there were lots of tweets.

twitter Delhi earthquake

As from examples we can see that Twitter has so much tremendous scope that attract people to use it.

comScore media metrics is the most trustworthy analytics and measurement online report on which Agencies rely upon.

Now Let us look at the comScore report of how the data is shown for the month of May 2015. Twitter position is at 18 no. with 104,217 unique users compare to other digital properties.

Table 1 – comScore Showing two reports for the month of May 2015

Report 1 comScore Result of top 50 properties of unique visitors through all sources i.e. Desktop and Mobile

comScore Top 50 Multi-Platform Properties (Desktop and Mobile)
 May 2015
Total U.S. – Home and Work Locations
 Source: comScore Media Metrix Multi-Platform
Rank Property Unique Visitors/Viewers   Rank Property Unique Visitors/Viewers
Total Internet : Total Audience  256,088    
1 Google Sites 242,424 26 Pinterest.com 79,085
2 Facebook 214,431 27 WebMD Health 78,054
3 Yahoo Sites 209,505 28 BuzzFeed.com 74,680
4 Amazon Sites 182,621 29 WordPress.com* 74,347
5 Microsoft Sites 176,695 30 ESPN 74,253
6 AOL, Inc. 167,803 31 Answers.com Sites 73,854
7 Mode Media 148,031 32 Zillow Group 68,604
8 Apple Inc. 141,120 33 Mail Online / Daily Mail 67,764
9 Comcast NBCUniversal 135,058 34 craigslist, inc. 65,094
10 CBS Interactive 131,637 35 TripAdvisor Inc. 64,791
11 eBay 128,630 36 Meredith Digital 63,822
12 Wikimedia Foundation Sites 120,674 37 New York Times Digital 60,419
13 Turner Digital 117,395 38 Adobe Sites 60,369
14 Linkedin 111,884 39 Netflix.com 58,963
15 Gannett Sites 111,115 40 Vox Media 57,476
16 Weather Company, The 106,332 41 Scripps Networks Interactive Inc. 57,272
17 Time Inc. Network (U.S) 104,461 42 Demand Media 55,911
18 Twitter.com 104,217 43 Vimeo 55,793
19 Hearst Corporation 90,309 44 Cox Enterprises Inc. 55,384
20 Pandora.com 88,253 45 Ask Network 54,714
21 Yelp 88,127 46 Viacom Digital 53,904
22 Wal-Mart 85,965 47 WorldNow Sites 53,765
23 Conde Nast Digital 81,104 48 Gawker Media 53,140
24 SheKnows Media 81,092 49 YP Sites 52,666
25 About 79,670 50 Fox News Digital Network 51,963

Table 1

Report 2 comScore Result of top 50 properties of unique visitors through Desktop only.

comScore Top 50 Properties (Desktop Only)
 May 2015
Total U.S. – Home and Work Locations
 Source: comScore Media Metrix
Rank Property Unique Visitors   Rank Property Unique Visitors
Total Internet : Total Audience  231,117    
1 Google Sites 201,066 26 Conde Nast Digital 33,319
2 Yahoo Sites 152,521 27 Dropbox Sites 31,864
3 Facebook 148,907 28 Answers.com Sites 31,125
4 Microsoft Sites 143,010 29 TripAdvisor Inc. 31,004
5 Amazon Sites 105,770 30 WebMD Health 30,282
6 AOL, Inc. 102,420 31 Pinterest.com 30,167
7 Mode Media 79,612 32 SheKnows Media 29,839
8 Wikimedia Foundation Sites 67,242 33 Zillow Group 28,697
9 eBay 66,381 34 Purch 28,207
10 CBS Interactive 62,318 35 New York Times Digital 28,029
11 Comcast NBCUniversal 56,951 36 Verizon Communications Corporation 26,297
12 Turner Digital 56,120 37 Netflix.com 25,762
13 Apple Inc. 54,383 38 Expedia Inc 25,575
14 About 44,238 39 Meredith Digital 25,278
15 Ask Network 44,192 40 Demand Media 24,486
16 Gannett Sites 43,855 41 ESPN 24,453
17 craigslist, inc. 43,180 42 Ziff Davis Tech 24,366
18 Time Inc. Network (U.S) 42,189 43 Fox News Digital Network 23,952
19 Wal-Mart 41,965 44 Vox Media 23,134
20 Linkedin 41,883 45 IDG Network 21,885
21 Hearst Corporation 38,612 46 Gawker Media 21,692
22 Adobe Sites 36,917 47 Mail Online / Daily Mail 21,674
23 Weather Company, The 35,890 48 The Home Depot, Inc. 21,648
24 Twitter.com 35,351 49 YP Sites 21,425
25 Yelp 35,002 50 T365 – Tribune 21,234

 In the above table report 1 is  showing 104,217 unique number of visitors through all the source i.e. Mobile and Desktop. Twitter is positioned at no.18 and in the report 2 for May 2015, it is showing 35,31 unique visitors for desktop only and is positioned at no.24

 Table 2 – comScore Showing two reports for the month of June 2015

Report 1 comScore Result of top 50 properties of unique visitors through all sources i.e. Desktop and Mobile

comScore Top 50 Multi-Platform Properties (Desktop and Mobile)
June 2015
Total U.S. – Home and Work Locations
Source: comScore Media Metrix Multi-Platform
Rank Property Unique Visitors/Viewers   Rank Property Unique Visitors/Viewers
Total Internet : Total Audience  255,681    
1 Google Sites 241,833 26 SheKnows Media 78,986
2 Facebook 213,865 27 Pinterest.com 75,788
3 Yahoo Sites 208,746 28 WebMD Health 75,287
4 Amazon Sites 181,575 29 About 73,784
5 Microsoft Sites 174,550 30 ESPN 72,372
6 AOL, Inc. 170,578 31 TripAdvisor Inc. 68,996
7 Mode Media 141,855 32 Zillow Group 68,454
8 Apple Inc. 140,721 33 craigslist, inc. 65,329
9 Comcast NBCUniversal 135,734 34 Mail Online / Daily Mail 64,753
10 CBS Interactive 127,459 35 Adobe Sites 63,727
11 eBay 126,195 36 Meredith Digital 61,971
12 Twitter 115,733 37 Answers.com Sites 61,313
13 Turner Digital 114,794 38 Netflix.com 60,861
14 Wikimedia Foundation Sites 113,562 39 New York Times Digital 59,920
15 Linkedin 110,619 40 Viacom Digital 58,720
16 Gannett Sites 109,060 41 Scripps Networks Interactive Inc. 57,316
17 Weather Company, The 106,144 42 Vimeo 56,579
18 Time Inc. Network (U.S) 101,966 43 Gawker Media 55,367
19 Hearst Corporation 89,322 44 WashingtonPost.com 54,353
20 Yelp 87,754 45 Vox Media 54,058
21 Conde Nast Digital 86,278 46 Fox News Digital Network 52,894
22 PANDORA.COM 84,860 47 Cox Enterprises Inc. 52,345
23 Wal-Mart 83,523 48 AccuWeather Sites 51,765
24 WordPress.com* 80,566 49 Groupon 51,617
25 BuzzFeed.com 79,557 50 Verizon Communications Corporation 51,213

 Report 2 – comScore Result of top 50 properties of unique visitors through Desktop only

comScore Ad Focus Rankings (Desktop Only)
June 2015
Total U.S. – Home and Work Locations
Source: comScore Media Metrix
Top 30 Syndicated Ad Focus Entities   Top 20 Ad Networks/Buy Side Networks
Rank Property Unique Visitors  % Reach   Rank Property Unique Visitors  % Reach
Total Internet : Total Audience  231,846 100.0          
1 AddThis 195,266 84.2 1 Google Ad Network** 217,748 93.9
2 Google 191,323 82.5 2 Yahoo Audience Network** 207,798 89.6
3 Taboola 182,425 78.7 3 Conversant** 195,504 84.3
4 Yahoo Sites 148,042 63.9 4 Criteo** 184,023 79.4
5 ShareThis 147,876 63.8 5 RadiumOne** 182,833 78.9
6 Facebook.com 145,761 62.9 6 Exponential** 159,977 69.0
7 Outbrain 140,739 60.7 7 RhythmOne** 156,811 67.6
8 MSN 124,268 53.6 8 Collective Display** 156,069 67.3
9 YouTube.com 111,671 48.2 9 Gamut – Network** 149,004 64.3
10 AOL, Inc. 99,823 43.1 10 Amobee** 140,922 60.8
11 Amazon.com* 90,215 38.9 11 Advertising.com** 138,887 59.9
12 Mode Media 72,322 31.2 12 Microsoft Media Network US** 136,913 59.1
13 Windows Live 66,381 28.6 13 SourceKnowledge Video Network** 124,373 53.6
14 Gannett Sites 43,995 19.0 14 Rocket Fuel** 122,699 52.9
15 Linkedin 41,533 17.9 15 Media.net Contextual Ads** 84,737 36.5
16 Ask Network 40,856 17.6 16 Undertone Networks** 70,485 30.4
17 Walmart.com 39,631 17.1 17 Choicestream** 66,652 28.7
18 About 38,902 16.8 18 Specific Media** 64,372 27.8
19 CNN Brand 38,021 16.4 19 GumGum** 61,438 26.5
20 Twitter.com 37,176 16.0 20 AdBlade Network** 58,825 25.4
21 Blogger 35,702 15.4  
22 NBC News Digital 34,992 15.1 Top DSP/SSP/Ad Exchange Entities
23 Yelp 34,774 15.0 1 Fulcrum5** 191,697 82.7
24 Weather Channel, The 29,493 12.7 2 Rubicon Project** 176,128 76.0
25 WebMD Health 29,283 12.6 3 OpenX** 154,378 66.6
26 Apple.com 29,242 12.6 4 engage:BDR** 23,355 10.1
27 Zillow Group 28,842 12.4
28 CBS News 28,241 12.2
29 TripAdvisor.com* 28,121 12.1
30 IMDb 28,089 12.1

In the Table 2. report 1 it is showing 115,733 no. of  unique visitors through all the source i.e. Mobile and Desktop. Twitter is positioned at no.12. In the report 2 for May 2015, it is showing 37,176 no. of unique visitors. Twitter is positioned at no.20.

So if we compare the data of May 2015 and June 2015, from table 1 and table 2 Twitter has boost from 18th position to 12th position with 11 million unique users. That is a commendable growth for Twitter.

Image Credits: Twitter

  • social-media-training

  • Your Comment

    Your email address will not be published.




    [35000+ People already benefited]
    [35000+ People already benefited]
    [gravityform id="152" name="Optin Mobile" title="false" ajax="true" description="false" field_values="productid=dm101&furthercom=optinMobile"]
    • This field is for validation purposes and should be left unchanged.
    [35000+ People already benefited]
    [35000+ People already benefited]
    [gravityform id="152" name="Optin Mobile" title="false" ajax="true" description="false" field_values="productid=dm101&furthercom=optinMobileCTA"]
    • This field is for validation purposes and should be left unchanged.
    [35000+ People already benefited]
    [35000+ People already benefited]
    [gravityform id="152" name="Contact Me" title="false" description="false" field_values="productid=dm101&furthercom=optinCTA"]
    • This field is for validation purposes and should be left unchanged.