Join Digital Marketing Foundation MasterClass worth Rs 1999 FREE

Webinar Recording Of Search Engine Marketing For Quality Lead Generation

144

Lead generation is considered to be one of the crucial and very important parts of any company. Therefore, quality leads provide a great push to the company’s growth. Search Engine Marketing helps in generating quality leads. Wish to know how? Develop a complete understanding on the same through below webinar led by Reema Prasanna, exGoogler and SEM Expert. 

Q&A During Webinar With Reema Prasanna:

Q- What is conversion rate?

A- The average number of conversions per ad click will be shown as a percentage. General Rule – We should have 100 conversions per variation testing. But even 50-50 will be fine.

Q- Which pages to test?

A- Check the pages which cost you money. Landing page is important, the other area of landing page are index, special offers and top product. These will three will have more visits.  We should check pages that feed high-value conversion. The home page will have more visits.

Q- What is a Conversion to your clients?

A- 1st Reservation from completion, 2nd Online Sale of Merchandise, 3rd Receiving a call-in booking.

  • Conversion Tracking – Enabling and leveraging it to better understanding of business drivers.
  • Using Analytical Reports – Getting to know how visitors move through your website and interact with your content lets you optimize your website performance and conversions.
  • Google Beta – AdWords will give you access to beta features that we can opt in to order to test new products or features. The beta features are additional program policies that we have to follow in order to use and understand.

Subscribe to Digital Vidya

Wish to learn Digital Marketing? Sign up to get recorded webinars and updates on upcoming webinar.

Avatar of digital vidya editorial team
Digital Vidya Editorial Team
Digital Vidya is one of the biggest and leading digital marketing institution in Asia. Since 2009, 120,000+ professionals, entrepreneurs, 16000+ brands (Google, ITC, CNBC,etc.) have joined Digital Vidya training batches from 55+ countries. Digital Vidya researches and analyzes online marketing techniques for producing effective internet marketing training materials. With 14+ years of experience, 120k+ students, 7,200+ online batches, Digital Vidya is building a community with successful startups and working professionals using effective digital marketing educational ecosystem.

Leave a Comment

Your email address will not be published. Required fields are marked *

In-Demand Courses

4-7 months Instructor Led Live Online Training
Starts March 30, 31, 1, 2, 2024
  • Covers all Digital Marketing Techniques

4 months Online
New Batch Dates are not Open
  • Digital Media Mastery (with Paid Media Expertise)
Digital Marketing Webinars
Mar 30
Upcoming
Raj Sharma, Digital Vidya Team 11:00 AM - 12:00 PM (IST)
Apr 28
Completed
Marketing Leaders from Paytm Insider, Cognizant and Digital Vidya 03:00 PM - 04:00 PM (IST)
Mar 24
Completed
Marketing Leaders from Merkle Sokrati, 3M, Uber India and VIP Industries Limited 03:00 PM - 04:00 PM (IST)

Discuss With A Career Advisor

Not Sure, What to learn and how it will help you?

Call Us Live Chat Free MasterClass
Scroll to Top