Search Engine Marketing for Quality Lead Generation

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    Duration : 60 Minutes

    There are over 3.5 Billion searches done on Google every day. For majority of businesses, their target audience is using Google to look for relevant products and services. Getting present in front of those prospects through SEM (Search Engine Marketing) is not a tough job. However, ensuring that you generate good quality leads is another ball game altogether. This Webinar takes you through a crash course on the basics of generating good quality leads via Search Engine Marketing. The key Search Marketing aspects covered in this Webinar are:

    • Researching Keywords & Writing Your Ad Copy
    • Structuring your Ad Account for Success
    • Measuring Results: Reporting
    • Landing Page Best Practices
    • Testing to see what’s working for your campaigns

    Speaker

    Reema Prasanna Digital Vidya Trainer

    Reema Prasanna

    exGoogler & SEM Expert

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