Have you ever seen a Facebook status update from a brand with thousands of likes and hundreds of shares? This is so because they adopt smart tactics, for instance, clever images which capitalize on something that happened recently in the news or was going viral on...
Facebook is an indispensable part of social media. There are amazing things you can do on Facebook, be it advertising or content marketing. Most people only use this platform to socialize and can’t even imagine what more they would do with it. If you’re one of them,...
Business entities in India have significantly increased their spending on social media marketing even though it’s challenging for them to fathom the effectiveness of their social media engagements. According to Ernst and Young’s annual Social Media Marketing India...
Nestle Maggi is a popular snack that recently got banned in India, leaving many people disheartened. The noodles are a part of the most memorable experiences of many Indians. Generations have grown up loving its signature taste. Hence, when Maggi made its comeback to...
Ganesh Chaturthi is one of the most celebrated and awaited festivals in India. Brands usually leverage such festivals to engage with their customers as the human tendency to shop more in a festive mood is known to one and all. Likewise, ASUS felt that the festival was...
Searching for jobs in newspapers is a thing of the past. Today, recruiters leverage social media platforms to find people suitable for their work. LinkedIn has become the most effective platform where employers meet employees. A LinkedIn profile isn’t just any old...
Feeling hungry and don’t know what to eat? Want flavor at an economical price? In such cases, potato chips come in handy, more often than not! According to the Ministry of Food Processing, the snack food industry is worth Rs 100 billion in value and over 4,00,000...
Gone are the days when sunset meant people had to return home. In the 21st century, people love to hang out all day, especially in a happening city like Delhi. People throng the city’s swanky restaurants, nightclubs, pubs, popular discotheques, bistros and recreation...
“Bring the best of your authentic self to every opportunity.”-John Jantsch, Author of Duct Tape Marketing Indians’ love for Cricket knows no boundaries and the World Cup is celebrated nationally. Dedicated Cricket fans can’t afford to miss anything that happens on and...
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