About McDonald's The story of McDonald's was started by Maurice & Richard McDonald in 1940 as a barbecue restaurant in the United States. In 1948 the Mcdonald's recognized the potential and reworked their business model into a hamburger restaurant using the...
About Sony Founded by Masaru Ibuka and Akio Morita on May 7, 1946, Sony (Sony Corporation) is a Japanese multinational conglomerate corporation , with it's headquarters located in Tokyo Japan. Sony has primary focus on the electronics business (including TV, gaming...
About Kellogg's Kellogg's was founded by Will Keith Kellogon on February 19, 1906 as Battle Creek Toasted Corn Flake Company. In 1922 it was renamed as the Kellogg Company. Since then Kellogg has grown into one of the world's largest brand of cornflakes with...
About Delhi Safari Delhi Safari is an animated movie directed by Nikhil Advani with Krayon Pictures as its producers. It is first of its kind Indian animated movie developed by using stereoscopic 3D technology. It includes all the ingredients of a Bollywood masala...
The Financial Services, Insurance, and Banking sector might have been little slow to catch up with the social media marketing fever but still, they have been able to establish a firm and stable online presence. Major players like ICICI, ING Vysya, HDFC, Axis Bank and...
About AMB Amro ABN AMRO was founded around 3 centuries ago in Holland and since then it has emerged into one of the biggest European groups engaged in financial services. It has presence in 5 continents and has a total assets value of €150 billion. Its mission is to...
In the 2014 Indian election, Times Now used social media marketing to reach more than 400 million people. But how? Read this digital marketing case study to know how a news channel leveraged social media marketing to occupy the top spot during the 2014 elections....
Introduction MAXX Mobile, is a company involved in the manufacture of mobile handsets and accessories. It recently launched a new handset known as MSD7 Android mobile and wanted to create awareness among the prospective customers about it. The company’s social media...
About Kalinga Lancers Kalinga Lancers is a hockey team which made its debut in the HIL (Hero Hockey India League) 2014. It is owned jointly by Mahanadi Coalfields Ltd. (MCL) and Odisha industrial infrastructure development corporation (IDCO). OSDPC is the co. that...
Introduction Superdry is a UK company focussing on apparels for youth. It is a part of SuperGroup plc. It was founded by Julian Dunkerton and Ian Hibbs in the year 1985. SuperDry combines Japanese inspired graphics with vintage American styling in its products. This...
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