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The big startup stories from Airbnb over Uber prove it: Without proper marketing, the best product does not help. Without great marketing, these companies would not stand where they stand today. However, what makes these startup successes unite is a great social media...
Now that you have decided to use Social Media to promote your brand, it is time to start the strategy. But where to start? How to make a social media marketing plan? This will serve to guide your steps in Social Media and be able to achieve your goals. Now, you are...
About Micromax Micromax Informatics Limited is one of the leading consumer electronics company in India, and the 10th largest mobile phone supplier in the world. Over the past decade, Micromax has pioneered the democratization of technology in India by offering...
Here’s a tweet that Travis Kalanick sent in January 2010. The reply from Ryan Graves happened 3 minutes later. That tweet was worth over a billion dollars. Nearly 6 years ago, a tweet was sent by Travis Kalanick that said he was looking for entrepreneurial product...
This campaign of Nestlé Munch for crunchy wafer chocolate bar on digital platforms followed by television is a huge hit. The brand urges its target audience to claim their stage, to sport and embrace their flaws and their passions and be unapologetic about whom they...
About Myntra Myntra, your one stop shop for all things fashionable, brings to you its blog ‘Freshly Mynted’. Get front row access to everything behind-the-scenes at Myntra. Read about the exciting things we’re planning and fun stuff we’re doing, from adding cool...
About The Walt Disney Company started its India operations in July 2004 with its head office located in Mumbai and has significantly expanded its footprint in the country since then. Today the company is one of the leading film studios and film distributors in India;...
Objectives of #DoTheThumbThing Campaign: This social media campaign of Flipkart had three objectives: Main aim was to launch the specialized mobile app of Flipkart.com and to woo new users for the same. Another objective was to create a buzz and hype around the new...
About Rugby World Cup 2015 This 2015 Rugby World Cup was the eighth Rugby World Cup, the quadrennial rugby union world championship. This tournament was hosted by England from 18 September to 31 October. New Zealand is the winners of the tournament over runners-up...
 About Fashion and apparels giants Jabong.com is company that aims to provide good quality branded products. Jabong.com caters to the fashion needs of men, women and kids across footwear, apparel, jewellery and accessories. Jabong World is one stop destination to buy...
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