What is PPC Campaign? PPC campaign or Pay per click advertising is an Internet advertising model which is used to generate clicks to your website. It is a way of directing traffic to your website using relevant keywords related to your product or services. PPC...
The creation of SEO can make you wear many hats. If you study SEO, you will likely find yourself interpreting what frames a White hat SEO, Gray hat SEO, or Black hat SEO. But, understanding the difference is vital to understand why your SEO strategies may be making...
What is Visual Content Marketing? Before we talk about visual content marketing, let’s define Content Marketing. Then we can have a better understanding of how visual content plays into the greater theme of content marketing. What is Content Marketing? Content...
What is RankBrain? RankBrain is a machine learning, artificial intelligence system; Intelligent enough to show most relevant and quality search results. With Machine Learning ability and Artificial Intelligence RankBrain is using the mathematical processes and an...
What is Social Media Listening? Social Media Listening is the process of tracking and monitoring digital conversations around specific words to understand what customers are saying about a brand, product or a company. It’s more than watching @mentions and #Hashtags....
What is Online Advertising? Online advertising has become one of the most impcpsortant aspects of any online marketing campaign. It’s a great way to have more traffic to your site and increase business. However, it can be a serious challenge if you are not careful....
Girls with the name Sonam Gupta all over the world must have been quite annoyed about being judged unfaithful as ‘Sonam Gupta Bewafa Hai’ turned into a trend amidst the chaos that followed the government’s decision to demonetise Rs 500 and Rs 1000 notes. It all...
The following case study will give you insights into how Facebook Influences Movie Promotion. The movie is not a success until it makes money. An Outstanding script, a big production house, and a famous star cast cannot ensure the box-office success of a movie. Movie...
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