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Author Archive

6 Major Benefits of Google Analytics

Analytics is the collection, processing, analysis, and reporting of Internet data for the purpose of understanding and optimizing web usage i.e basically observing and analyzing a  visitors behavior to a website. Analytics permit us to use statistical algorithms and leverage the computing power to explore, analyse and understand the data and gather insights for employing […]

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How To Ensure a Successful Deliverability in Email marketing

                                        E mail deliverability is a help to measure the success rate of marketer’s email campaigns reach to the recipient’s inbox .There are number of factors accountable such as ISP (Internet service provider ),bounces, spam issues, […]

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The Five Important Essentials In Email Marketing Content

Email marketing is an important module in today ‘s business market and ensures an  interactive two way personalized engagement with the customer for sharing relevant        information or prompting the customer to buy our offering or service . This is scalable and an  automated procedure which sustains a sticky long engagement with the […]

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Amazon Witnessed Spectacular Rise Via Digital Marketing Techniques

Briefing Since its founding in 1994, Amazon has scaled up from an online bookstore to the largest Internet-based retailer . Amazon’s tremendous rise was achieved not only due to its innovative sales and commerce strategies, but also to the outstanding vision of Mr Jeff Bezos, the company’s founder, president, and CEO. Amazon.com started as an […]

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