Author Archive
Did You Know Instagram Is Now Searchable On Desktop
In this age of digital evolution where everybody wants to be a part of the digital bandwagon, social media plays a key role by connecting people divided by creed, colour, geography and varied/similar interests. Out of various social media platforms used by the social media audience, Instagram is one platform that is gaining lot of […]
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Discover Your Brand’s Next Campaign Through Social Conversation
All across the globe there is sea-change in the marketing landscape and the basic idea at the center of this change is how to engage your customer. Brands, nowadays are trying all sorts of ways and approach to woo their target customers. Running mass advertising campaigns without any concrete goal and just for the sake […]
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McDonalds Australia Leveraged Facebook Marketing To Get 2.3 Million Australian Reach
About McDonald’s The story of McDonald’s was started by Maurice & Richard McDonald in 1940 as a barbecue restaurant in the United States. In 1948 the Mcdonald’s recognized the potential and reworked their business model into a hamburger restaurant using the principles of production line. In 1955 Ray Kroc a businessman entered into a partnership […]
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Learn To Find Time For Social Media Marketing Activities
In today’s dynamic world of cut-throat competition and the ever changing taste of the consumer, it is very important for the brands to constantly keep themselves upgraded to be ahead of the race. This requires lot of investment in terms of monitory, manpower and of-course time resources. This leaves one with a challenge to squeeze […]
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Facebook Defeats Twitter In Popularity Among American Adults
If you ask most people to name the two most popular social networking sites in the U.S., they’ll likely mention Facebook (NASDAQ: FB ) and Twitter (NYSE: TWTR ) . Yet a recent survey by Pew Research Center found that Facebook ranked first in usage among online American adults with a 71% usage rate, but Twitter ranked fifth […]
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Sony Electronics Integrated Email And Pinterest To Generate 172% Revenue
About Sony Founded by Masaru Ibuka and Akio Morita on May 7, 1946, Sony (Sony Corporation) is a Japanese multinational conglomerate corporation , with it’s headquarters located in Tokyo Japan. Sony has primary focus on the electronics business (including TV, gaming consoles,music systems ,refrigerators), gaming, financial services and entertainment sectors. I tis one of the […]
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7 Ways To Increase Business Engagement Through SlideShare
In current market dynamics all organizations vie for a larger pie of the market and try to be better than their competitors. Social media has emerged as one of the most important tools of reaching your target consumers. Generally most of the social media marketers operate and keep their efforts focussed on Twitter, Facebook, LinkedIn, […]
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5 Social Media Marketing Strategies To Improve Results in 2015
Nowadays social media is the most widely used media for propagating and consuming information. As per a survey, social media activity has become the top daily activity among most people in the US. As per the survey, 93% of marketers in the US use social media in promoting their business. In the current market dynamics […]
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5 Quick Tips And Tricks To Improve Twitter Marketing
In this war of social media platforms, Twitter has emerged as one of the top and most efficient social medium of communicating and adding up of followers. Though all businesses irrespective of their size and scale of operations, benefit from social marketing on Twitter but the small and medium sized enterprises are the ones that get […]
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Let Hootsuite Manage Social Media Effectively For Small Business
Companies now-a-days face lot of challenges when they have to manage and juggle between multiple number of social media accounts. Thus, sustaining a durable presence on all social media platforms like Twitter, LinkedIn, Facebook, Foursquare etc. has become equally important. Staying active and engaging on the social platform is incredibly time consuming. To tackle this […]
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