Author Archive
Did You Know Instagram Is Now Searchable On Desktop
In this age of digital evolution where everybody wants to be a part of the digital bandwagon, social media plays a key role by connecting people divided by creed, colour, geography and varied/similar interests. Out of various social media platforms used by the social media audience, Instagram is one platform that is gaining lot of […]
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McDonalds Australia Leveraged Facebook Marketing To Get 2.3 Million Australian Reach
About McDonald’s The story of McDonald’s was started by Maurice & Richard McDonald in 1940 as a barbecue restaurant in the United States. In 1948 the Mcdonald’s recognized the potential and reworked their business model into a hamburger restaurant using the principles of production line. In 1955 Ray Kroc a businessman entered into a partnership […]
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Sony Electronics Integrated Email And Pinterest To Generate 172% Revenue
About Sony Founded by Masaru Ibuka and Akio Morita on May 7, 1946, Sony (Sony Corporation) is a Japanese multinational conglomerate corporation , with it’s headquarters located in Tokyo Japan. Sony has primary focus on the electronics business (including TV, gaming consoles,music systems ,refrigerators), gaming, financial services and entertainment sectors. I tis one of the […]
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Kellogg’s Used Social Media Marketing For Long-Term Permanent Engagement
About Kellogg’s Kellogg’s was founded by Will Keith Kellogon on February 19, 1906 as Battle Creek Toasted Corn Flake Company. In 1922 it was renamed as the Kellogg Company. Since then Kellogg has grown into one of the world’s largest brand of cornflakes with manufacturing units in 18 countries and marketing presence in over 180 […]
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Delhi Safari Leveraged Social Media Marketing To Reach More Than 1 Lakh Fans Online
About Delhi Safari Delhi Safari is an animated movie directed by Nikhil Advani with Krayon Pictures as its producers. It is first of its kind Indian animated movie developed by using stereoscopic 3D technology. It includes all the ingredients of a Bollywood masala flick coupled with the global message of wildlife protection and restraining deforestation. […]
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5 Major Benefits Of Social Media Marketing For Banking And Financial Sector
The Financial Services, Insurance, and Banking sector might have been little slow to catch up with the social media marketing fever but still, they have been able to establish a firm and stable online presence. Major players like ICICI, ING Vysya, HDFC, Axis Bank and many more such companies are quite active on social networking […]
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ABN Amro Leveraged Social Media Marketing To Bring A Shift In Conversion Rate By 40 %
About AMB Amro ABN AMRO was founded around 3 centuries ago in Holland and since then it has emerged into one of the biggest European groups engaged in financial services. It has presence in 5 continents and has a total assets value of €150 billion. Its mission is to be known as a professional, trusted […]
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Times Now Used Social Media Marketing To Reach More Than 400 Million People During 2014 Elections
About Times Now: ‘Times Now’ is one of the most watched english news channel of India. Recently India, the world’s largest democracy, witnessed one of the biggest electoral election in its history. The year 2014 turned out to be the biggest election in the country’s history of election polls with about 81.4 crore eligible voters […]
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Maxx Mobile Leveraged Social Media Marketing To Achieve More Than 6000 Likes In just 8 Days
Introduction MAXX Mobile, is a company involved in the manufacture of mobile handsets and accessories. It recently launched a new handset known as MSD7 Android mobile and wanted to create awareness among the prospective customers about it. The company’s social media presence was pretty weak. The newly created Facebook page of MAXX mobile did not […]
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Kalinga Lancers Used Social Media Marketing To Reach 8.3 Million People During The Campaign
About Kalinga Lancers Kalinga Lancers is a hockey team which made its debut in the HIL (Hero Hockey India League) 2014. It is owned jointly by Mahanadi Coalfields Ltd. (MCL) and Odisha industrial infrastructure development corporation (IDCO). OSDPC is the co. that promotes it. It took help from Prelude Digital an agency for implementing a […]
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