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How To Use Instagram For Business

Instagram has become a critically important social network. The photo-sharing app is becoming increasingly important for every kind of business. Instagram is now a hub where regular people find (and judge) the visual identity of a business. Without a strong Instagram presence, companies risk being ignored or forgotten, especially among the next generation of consumers. If […]

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How To Use Twitter For Business

A Beginner’s Guide Introduction to Twitter Twitter 101 So, what is Twitter? Quite often, people’s gut reaction to Twitter is, “No one needs to know what I’m doing” or “I don’t care what other people are doing.” While this may be the surface view, Twitter is also a great way to expand your network. In […]

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5 Companies Whose Sales Increased Dramatically Through Facebook

Smoke’s Poutinerie As we already know, social media can drive sales. But Toronto entrepreneur Ryan Smolkin didn’t need a study to tell him that. He is living proof of the power of social media, not just to build brands – but to actually grow revenue. Smolkin is the founder of Smoke’s Poutinerie, a growing chain of restaurants […]

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