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Volkswagen’s Social Media Strategical ‘People’s Car Project’ Wins Fans in China

About Volkswagen Established in 1937, Volkswagen is a German automobile manufacturer headquartered in Wolfsburg,Lower Saxony, Germany.It is the biggest automaker in both Germany and Europe.The Volkswagen Group’s models are sold in more than 150 countries.It’s product range extends from small cars to luxury class vehicles and trucks.In 2014, the Group increased the number of vehicles delivered to […]

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Dove Leveraged Social Media Marketing To Increase Brand Loyalty To 27.6%

About Dove Dove is a global personal care brand for both men and women, started in 1957 in the US,under Unilever.Now it has established its presence over 80 countries.The brand currently includes Beauty Cleansing Bar,Shampoos,Deodorants,Face Washes,Hand and Body Lotions,Body Washes,Conditioners and Hair Styling Products.Dove has embraced the real beauty of women at the core of […]

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