Attend FREE Webinar on Digital Marketing for Career & Business Growth Register Now

Author Archive

Starbucks and Social Media: Striking a Chord with the Indian Consumer

About Starbucks Starbucks expanded its operations to India in 2012. Starbuck’s competitors in India were Amalgamated Bean Coffee Trading Company’s Café Coffee Day (CCD), which has the largest presence among the various coffee chains in the country with around 14,900 outlets. The company focused on digital media and outdoor campaigns for key store launches, for […]

Read More →