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Posts In Category "Digital Marketing"

Ultimate Guide to Understanding Brand Equity {Examples Included}

When you go shopping do you look for certain brands? Nike for sports shoes, Prada for bags, and Starbucks for coffee? Yes! That’s the power of brands. Whenever we go out to buy certain products, some well-known brands often pop into our minds. Brand Equity is understood as the additional commercial value that a product […]

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A-Z Guide to Start AliExpress Dropshipping Business in India

Thinking about starting your own AliExpress Dropshipping business in India? Well, you have come to the right place. This article will give you an entire overview of how the dropshipping AliExpress market looks like. All your doubts regarding AliExpress dropshipping business scenario, you will find the answers in this guide. Looking forward to starting an […]

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Ultimate Guide to Set up a Dropshipping Business

Thinking about starting an eCommerce business? Then opting for a dropshipping business model can be a lucrative option for you. Anyone who has an idea about how an e-commerce company works may have heard the term Dropshipping Business. It is a new business model that has come into existence with the rise of online stores […]

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Top 21 Digital Marketing Courses in Mumbai

Are you from Mumbai and looking for top Digital Marketing Courses in Mumbai? Well, to help you find the right digital marketing course, we have brought for you the top digital marketing courses in Mumbai. But before we move on to the Digital Marketing Courses in Mumbai, let us first look at the growing importance […]

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Ultimate Guide to Implementing an Integrated Marketing Strategy

Integrated marketing is focused on developing a multi-dimension, seamless, and consistent brand experience for the consumer. The branding (marketing) efforts are deployed on various platforms, including the television, print, radio, in-person, and the internet. They all come together to reinforce the same message, i.e. that of the brand. As per the report of Google/Econsultancy, U.S., […]

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The Definitive Guide to Master Online Advertising

Online advertising is a popular and the most effective method of advertising your business over the internet. It helps gain traction and traffic on your company’s website and also expands your audience reach. Online advertising is used by companies of all sizes, small and large. On an avg. basis, businesses that spend $1 on Online […]

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Ultimate Guide Explaining the 7 P’s of Marketing

When it comes to the ideal framework for planning any marketing campaign in today’s time, 7 P’s of marketing play a key role in sketching out the difference between an Instinct-led Marketing Campaign and a Process Led Marketing Campaign. And as per the industry reports- A Process-led Marketing based upon 7 P’s of Marketing makes […]

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What is PR & How is it Getting Overpowered by Digital Marketing?

Want to cultivate a positive repute and effective credibility around your brand? Then knowing what is PR is important for you. Adeptly incorporating Public Relations in marketing strategies is one of the most vital parts of successful branding campaigns. In this post, we will dive deep into the world of Public Relations/PR and understand how […]

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A-Z of Press Release Writing for Marketing Success

With the world stepping into the digital age, almost all major areas of business have changed. This creates a need for change in modern public relations strategies. Press Release does this for the businesses and marketers by informing their audiences, generating leads and boosting conversions. Today, your potential customer is no longer opening the morning […]

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How is the Future of Digital Marketing Bright in India?

With 450 million internet users, 1.18 billion mobile phone users and booming prevalence of Digital India, the future of Digital Marketing in India is heading towards $1 Trillion digital opportunities. Businesses are opting for the latest Digital Marketing trends to optimize their reach, sales, and conversions. In the process, digital transformation is also going to […]

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