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Posts In Category "Industry Insights – Marketing"

Interview with Mohammed Haseeb, CEO & Co-Founder, Laffaz

Pradeep Chopra, Co-Founder, Digital Vidya: Over the years, blogging has gained significant importance in terms of connecting with the target audience in a more organic way. Blogging helps the website to get more traffic which is relevant and conversion oriented. Blogging is an essential component of an overall digital marketing strategy. In this interview, I spoke up […]

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Interview with Shahana Sen Mishra, Head of Marketing-Brand & Digital, TATA Tele Business Services

Pradeep Chopra, Co-Founder, Digital Vidya: Digital Marketing is one of the most lucrative industries. The Digital Marketing domain is dynamic in nature with frequent updates & changes. As a digital marketer, you need to continuously update yourself as per those frequent updates so that you stay in this intense digital marketing competition and do not […]

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Interview with Sorav Jain, CEO, echoVME

Pradeep Chopra, CEO at Digital Vidya: Digital Marketing landscape is witnessing a dramatic shift. There are a lot of new digital marketing trends, insights and strategies that are evolving at a rapid pace. Thus, digital marketers & businesses should always be aware of the trends and changes so that they can easily adapt to emerging […]

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Interview with Shyamal Datta, Chief Product Manager, Jagran New Media

Pradeep Chopra, CEO at Digital Vidya: Product Management is the heart of product and market information for Sales, Marketing, Development, Support, Finance, Management and other parts of the company. It acts as a guiding light for the company to create competitive products with limited resources. Product Management is a rigorous process that includes a large set of […]

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Interview with Anil Agarwal, Founder, BloggersPassion

Pradeep Chopra, CEO at Digital Vidya: Blogging has totally transformed itself since its first appearance in the late 1990s. Today, blogging has become one of the most important factors to improve your website’s SEO. Blogging is an influential tool that builds your brand authority and enables your readers and customers to have faith in you as an […]

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Interview with Rahul Mudgal, Global Marketing Director, DOCOMO Digital

Pradeep Chopra, CEO at Digital Vidya: The world has changed and the technological revolution is one of the major causes behind it. To keep pace with the latest technological changes, marketing transformed itself from traditional to digital. It’s 2019 and as a matter of fact, Digital Marketing has become a necessity for all online businesses today […]

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Interview with Pranav Kumar, Chief Experience Designer, Praakamya

Pradeep Chopra, CEO at Digital Vidya: Over the years, Customer experience has transformed from backstage customer support and brought itself to the limelight. With a highly competitive market that focusses on customer loyalty has further persuaded and focused many companies to develop their customer experience. With the emergence of digital technologies, customers have also been modifying […]

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Interview with Anirban Mukhuti, Head of Marketing, Saint Gobain Gyproc

Anirban started his professional career in IT after Engineering. Post-MBA he worked in Sales role. This was subsequently followed up with Marketing roles in the Lighting industry (worked with Philips and Syska). Currently, he is with Saint Gobain Gyproc business and heads the entire marketing function. Saint Gobain Gyproc is a typical product and manufacturing organization […]

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Interview with Prof. Vijay Prakash Anand, Faculty-Marketing, Jaipuria Institute of Management, Lucknow

Dr. Vijay Prakash Anand is a seasoned academician in the area of Marketing. In the Marketing area, he is known as ‘Marketing By Vijay’TM. Interestingly, he has been ranked as India’s No.1 ‘Marketing by Vijay’ fame YouTuber-Professor with 2M views  He has written two books, edited one news magazine and three newsletters. He has also […]

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Interview with Aaron Karthik, Head of Digital, YourStory

Aaron has been in the Digital marketing field for 5 years now, 3+ years in digital media and 2 in B2B digital marketing. His current profile is a 90% digital role and a is a key factor in achieving monthly targets in the company.   According to you, what are the advantages of conventional marketing […]

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