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Posts In Category "Search Engine Marketing (SEM)"

How Google Search Engine Works?

Today everybody is almost crazy about Google and its search engine. Most of them can’t actually figure out how Google Search Engine works. We often thought that there must be tons of calculations going on within seconds after which Google’s search engine decides a result. So if it is right then understanding the working of […]

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How Agencies can put you in the Right Place with Google AdWords

Do you wish to place your company at the right place at the right time? Get it actualized with Google AdWords – the assured way to get your business listed on search engine giant – Google through Pay Per Click (PPC) Campaigns. Interestingly, in January 2018, online sales reached 150 billion euros a month, worldwide. […]

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The Ultimate Guide to become an SEM specialist

SEM specialists are new IT employees in the market. You find them everywhere. This industry is for people who are passionate about it rather than people who enter it because it is in scope. One needs to have the affection towards data and obsession towards the working of a search engine. Also, a person who […]

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How To Become A Google AdWords Consultant

Google AdWords lead the world of Online Advertising. An ever-increasing number of businesses are exploring the advantages of Google AdWords to let their PPC campaigns target new audiences and boost ROI. Most of the businesses nowadays use AdWords to run their Paid Ads. Such a great dependence on AdWords has created a great career opportunity […]

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All you need to know about Digital Sales Exam by Google

Google has redefined the way businesses do marketing with their revolutionary products such as Google AdWords, Google Analytics, Remarketing, Google Display AdWords etc. With the increase in demand for these products, there has been high demand in the market for experts to manage these accounts for businesses, hence many Digital Marketing Agencies mushroomed who became […]

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Top 10 Benefits Of Google AdWords For Business Growth

Google AdWords is the advertising platform of Google, where ads are served to users when they perform a search. Instant benefits of Google AdWords is that it improves the visibility of the brand & brings in faster results. Google AdWords represents 41% of the world’s $225 billion per year in digital ad spend. Over the years, […]

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Beginner’s SEM Tutorial to learn A to Z of Search Engine Marketing

I have composed this post to satiate all your quest to find an SEM Tutorial that can help you learn Search Engine Marketing, understand the difference between SEM and SEO and comprehend how PPC, AdWords, and SEM are interrelated. In addition, I shall also guide you how you can get trained in SEM and become […]

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PPC Guide – How to do PPC Advertising with Case Studies

PPC advertising is a huge ocean. One gets overwhelmed with the possibilities and opportunities available in this platform. It’s common to get excited as well as scared by looking at those various numbers. This PPC tutorial would help you sail through the basics of PPC den and come out as a PPC champion. Definition of […]

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How To Build Successful SEM Stratgey

The two dominant players in digital marketing are SEO and SEM. Having a well-defined SEO and SEM strategy is a necessity for every business. Search Engine Marketing (SEM) is the best source for businesses to get quick results and boost business. But the competition on this platform has hit the peak and advertisers are putting […]

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How To Build A Successful PPC Career

Pay-per-click (PPC) industry has seen the best years for itself in terms of increased demand. Though PPC is considered as one of the highest revenue generating form of advertising, it still has lack of experts and specialists to fulfill the demand. This article will guide PPC career enthusiasts to make a successful career in the […]

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