Posts In Category "Search Engine Marketing (SEM)"
What is CPC: A-Z Cost Per Click Lessons
Curious to know what is CPC in Digital Marketing? Cost Per Click (CPC) refers to the actual price an advertiser has to pay for each click on the pay-per-click (PPC) marketing campaigns. In other words, CPC is the cost that the advertisers are supposed to pay a fixed amount to publishers when their ads are […]
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What Is PPC | Q & A to Learn What is PPC Marketing
Are you a newbie in the Digital Marketing Landscape and wondering what is PPC all about? We are more than happy to tell you that the answers to all your questions regarding PPC are available here. During the past decades, traditional marketing revolutionized itself. As a result of that digital marketing was evolved. PPC is […]
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Google AdWords Certification: Everything You Need to Prepare & Pass
Google ever since its establishment in 1998 has gained immense popularity. Google started its Google AdWords certification for company/ Google Partners in 2004. But have you ever wondered why Google AdWords is still the king? (i) Attract more customers (ii) Reach the right people at the right time (iii) Advertise globally and locally Google owns […]
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How Google Search Engine Works?
Today everybody is almost crazy about Google and its search engine. Most of them can’t actually figure out how Google Search Engine works. We often thought that there must be tons of calculations going on within seconds after which Google’s search engine decides a result. So if it is right then understanding the working of […]
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Know What is Search Engine Marketing & How it Works in 5 Steps
With the advancement in the marketing landscape and the emergence of Digital Marketing, a constant question about what is Search Engine Marketing is revolving around various advertisers and marketers. We have come up with this post to answer this very particular question about what is Search Engine Marketing. Search Engine Marketing (SEM) aids businesses to […]
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How To Become A Google AdWords Consultant
Google AdWords lead the world of Online Advertising. An ever-increasing number of businesses are exploring the advantages of Google AdWords to let their PPC campaigns target new audiences and boost ROI. Most of the businesses nowadays use AdWords to run their Paid Ads. Such a great dependence on AdWords has created a great career opportunity […]
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5-Step Google AdWords Tutorial to be a pro Search Marketer
When one goes into search marketing, Google Ads are the first concept. People are well informed about Digital Marketing nowadays (thanks to ‘Digital India’), but to be a pro Search Marketer; going through a comprehensive Google AdWords Tutorial is a must. Google Owns 71 Percent of Search Market Share. This is why a majority of […]
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Top 10 Benefits Of Google AdWords For Business Growth
Google AdWords is the advertising platform of Google, where ads are served to users when they perform a search. Instant benefits of Google AdWords is that it improves the visibility of the brand & brings in faster results. Google AdWords represents 41% of the world’s $225 billion per year in digital ad spend. Over the years, […]
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How Agencies can put you in the Right Place with Google AdWords
Do you wish to place your company at the right place at the right time? Get it actualized with Google AdWords – the assured way to get your business listed on search engine giant – Google through Pay Per Click (PPC) Campaigns. Interestingly, in January 2018, online sales reached 150 billion euros a month, worldwide. […]
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The Ultimate Guide to become an SEM specialist
SEM specialists are new IT employees in the market. You find them everywhere. This industry is for people who are passionate about it rather than people who enter it because it is in scope. One needs to have the affection towards data and obsession towards the working of a search engine. Also, a person who […]
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