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Posts In Category "Search Engine Marketing (SEM)"

All you need to know about Digital Sales Exam by Google

Google has redefined the way businesses do marketing with their revolutionary products such as Google AdWords, Google Analytics, Remarketing, Google Display AdWords etc. With the increase in demand for these products, there has been high demand in the market for experts to manage these accounts for businesses, hence many Digital Marketing Agencies mushroomed who became […]

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Beginner’s SEM Tutorial to learn A to Z of Search Engine Marketing

I have composed this post to satiate all your quest to find an SEM Tutorial that can help you learn Search Engine Marketing, understand the difference between SEM and SEO and comprehend how PPC, AdWords, and SEM are interrelated. In addition, I shall also guide you how you can get trained in SEM and become […]

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PPC Guide – How to do PPC Advertising with Case Studies

PPC advertising is a huge ocean. One gets overwhelmed with the possibilities and opportunities available in this platform. It’s common to get excited as well as scared by looking at those various numbers. This PPC tutorial would help you sail through the basics of PPC den and come out as a PPC champion. Definition of […]

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How To Build Successful SEM Stratgey

The two dominant players in digital marketing are SEO and SEM. Having a well-defined SEO and SEM strategy is a necessity for every business. Search Engine Marketing (SEM) is the best source for businesses to get quick results and boost business. But the competition on this platform has hit the peak and advertisers are putting […]

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How To Build A Successful PPC Career

Pay-per-click (PPC) industry has seen the best years for itself in terms of increased demand. Though PPC is considered as one of the highest revenue generating form of advertising, it still has lack of experts and specialists to fulfill the demand. This article will guide PPC career enthusiasts to make a successful career in the […]

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10 Secret Strategies of every Google AdWords Expert

Google AdWords is one of the sought after profession currently. This has opened a plethora of opportunities for many people to master this field. Google AdWords Experts are mushrooming everywhere. It is very important to identify the real experts in the industry to hire them for your business or follow the real ones to become […]

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SEM Trends to Watch Out for in 2018 | Search Engine Marketing Trends

The year 2017 witnessed a lot of activities ranging from new products to ads updates to targeting changes on the search marketing front. Let’s have a look the paid search changes that will matter the most as experts share the SEM trends to watch out for in 2018- SEM Trends 2018 Himanshu Arora, Co-Founder, Social […]

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How to Become a Freelance PPC Consultant in India?

Freelancing is a booming industry. Everyone wants to become a freelancer because it’s very easy in this technological era. Wait, is it? It’s easy to tell I am a freelancer, but difficult to sustain it and see success. Especially in the digital marketing industry like PPC consultancy, the competition is ruthless. There are PPC Marketing […]

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A Guide to Google AdWords Campaign Management 

What is Google AdWords Campaign? Gооglе АdWоrds іs а grеаt раіd-sеаrсh аdvеrtіsіng рlаtfоrm thаt саn bе usеd tо mахіmіzе rеаl еstаtе оn Gооglе. Unlіkе оrgаnіс lіstіngs thаt wіll арреаr іn sоmеоnе’s sеаrсh rеsults, thе рlаtfоrm аllоws раіd sроnsоrеd lіstіngs tо арреаr оn thе tор аnd sіdе оf thеsе rеsult раgеs. Gооglе rаnks аds bаsеd оn […]

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The Secret to Search Engine Marketing Success in 2018 : Webinar Recording

With 2018 approaching, it is time for business entities to get updated with the latest search marketing trends to ensure business success. During the live webinar interaction with Prashant Nandan, Senior Director – Digital Trading & Buying, Amplifi India-Dentsu Aegis Network, the secrets to Search Engine Marketing (SEM) success in 2018 were revealed.  He’d highlighted upon […]

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