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Posts In Category "Uncategorized"

Content Marketing Case Studies: 5 Brands Demonstrate How it’s done!

Do you know how the effectiveness of content marketing is measured? It is through lead generation. Most marketers have concluded that it is the case studies that bring in the most leads, and are thus the most effective tool or tactic to use. When B2B buyers conduct an online research for a product or service, […]

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What is Influencer Marketing: An Effective Niche for Digital Marketers

So, you have embarked on a digital marketing career. The fundamental goal of digital marketing is to promote products and services, by using online media. And how does Digital marketing seek to achieve this goal? By pursuing its primary objective of generating higher leads, which lead to higher conversions and thereby enhancing sales volumes. To […]

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6 Facts to Know Before Getting Into Social Media Marketing

Unavoidably, sooner or later, every entrepreneur will go to the acknowledgment that they should use social media to showcase their business. The truth is that, yes, you truly do need to display on the web and Social Media Marketing gives you a stage not at all like any other medium but better. In any case, while you […]

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Understanding YES BANK’s Social Media Strategy – Hits and Misses

A bank is a financial institution and a financial intermediary that accepts deposits and channels those deposits into lending activities, either directly by loaning or indirectly through capital markets. About YES BANK: YES BANK Limited (YBL) India’s 5th largest private sector bank founded in the year 2003 by Rana Kapoor and Late Ashok Kapur after […]

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An Interview With Punam Madan – Lead Program Leader, Search Engine Marketing (SEM), Digital Vidya

     -     Dec 17th, 2015   -     Uncategorized   -     0 Comments   -    , , , ,

Punam is an SEM Consultant who has over 10 years of experience in digital marketing industry. She worked in Canada for Canadian and US clients from different industries and verticals. Over the years she has managed campaigns from different industries with various budgets along with providing training to the clients.  She managed the PPC campaigns […]

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Tips To Increase Engagement Rate On Social Media Platform

As per the recent statistics, 8 out of 10 business organizations utilise social media platform to drive the growth and sales of their business. But, not all business organizations are equally benefitted by utilising social media networking sites. Some might have remarkable results whereas other organizations might see tepid results in their growth. Engaging people […]

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Business Growth Via Viral Marketing Techniques

     -     Oct 20th, 2015   -     Uncategorized   -     0 Comments   -    

Viral Marketing is a marketing phenomenon that majorly focuses on spreading the information about the product and services provided by a company via the internet. Viral marketing mainly facilitates and encourages people pass the marketing message worldwide. It is a process of marketing where business is brought by consumers. A consumer brings other consumers by […]

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Learn To Manage Twitter Accounts Through Radian6

     -     Jul 22nd, 2015   -     Uncategorized   -     0 Comments   -    , , ,

Twitter accounts that are specially managed by super users through the engagement council. What kind of Managment? Well it could involve sharing accounts with team members or project members internally and applying workflow options to tweets. This workflow capability only existed with Radion6 topic tax and my tasks tax in the past. Now with twitter […]

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