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Follow 3 Email Marketing Tips To Come Up With Great Emails

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Email marketing is not new in the marketing world, but yet there are many businesses that are struggling with getting it right. Have you found the secrets of successful email marketing for your business? If no, then you need not worry at all as this blog has the solution to your problem.

1) Focus On The Subject Line

This is an important part of an email. The chances of your email landing into a spam folder rise if it is missing. You must write a catchy but informative subject line so as to prompt your target reader to open up your mail. According to Hubspot, the subject line must have around 30-50 characters. It should be personalised as well.

2) Place Call To Action Smartly

What should be an ideal place of a CTA in an email? It should ideally be placed at the top of an email so that the reader gets an idea of what has he received an email. If you place the call to actions at the end of the mail, then the chances are that you would end up in wasting your resources. Ideally speaking, you should include CTAs at least 3-4 times in an average length email.

3) Be Reader Friendly

Refrain from using the jargons often in the emails written for your customers. Your customer will have no appreciation of your knowledge about the business until and unless he is getting something concrete out of it. Nobody will ever make an extra effort to read a mail that demands a business dictionary to be referred again and again! Hence, it is wise as well as easy to design an email with complete information written in simple words.

Include these 3 easy to use email marketing tips in your business strategy and you will learn that you took a wise decision to read this blog.

  • Email-Marketing

  • Digital-Marketing

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