How did you decide to become a fashion blogger? Was it a thoughtful choice?
Shalini Chopra: I always loved wearing stylish outfits since my childhood. I inherited that from my parents. I was posting my outfits on various online portals for the past few years and was getting requests to start blogging. Initially, I ignored the requests due to time crunch. However, eventually I gave it a serious thought and started pursuing my passion for fashion with my blog.
How was the response initially? Share some moments?
Shalini Chopra: I started blogging as a part time hobby while I was on a lookout for IT Job in new city (Bangalore). However, SBN received so much love from Bangalore that I never felt the need to go back to IT. People use to recognize me on the streets and requested for pictures and advice. I was overwhelmed and satisfied in my world.
Who or what has been your greatest fashion inspiration?
Shalini Chopra: I draw inspiration from anything and everything around me. It could be movies, fashion magazines, nature or blogs. I do not follow trends blindly. I take into consideration my body type and comfort before adopting a trend.
Do you think Organised Stores keep an eye of the fashion bloggers?
Shalini Chopra: The explosion of blogging and e-commerce has totally revolutionised fashion and brands approach to fashion. Fashion blogs has a huge potential to influence big brands as they closely relate to people and street style.
Whom do you envision as your target reader?
Shalini Chopra: All beautiful, trendy and stylish people who wants to live a stylish lifestyle irrespective of their budget will fit into SBN.
There are a lot of people following you on your fashion blog. How do you manage this huge number of followers?
Shalini Chopra: Like-minded people always find a way to connect with you. Numbers are just a part of journey.
What motivates you to blog?
Shalini Chopra: Reader’s Love and Support is my main motivation. I just want to request readers to shower loads of love on us and that’s all is enough to appreciate the sweat and efforts which go into fashion blogging.
What’s new on your fashion blog ‘Stylish by Nature’?
Shalini Chopra: On reader’s request, I compiled all the outfits I wore, in a LookBook. It’s easy for reader’s to see and browse all the looks at one place. Just click on any of the pic you like and it will open the blog.
Advise for all our fashionable readers?
Shalini Chopra: We live in a country where people have a very strong sense of pride in the way they dress. Comfort factor is an integral part of fashion, so pay due heed to it. Furthermore, know fashion trend by engaging in Eastern and Western cultures to get the best of both worlds.
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