Right now, Ankit Saxena is running his own digital marketing company, started in January 2016. Before starting his own venture, he worked for approx. 2 years as a Project Manager (SEO) in an SEO agency.
What interested you in learning Digital Marketing?
Ankit: While working in my previous company, I learned everything about SEO and little bit about other digital marketing channels. Since my work is related to SEO, I was unable to explore other digital marketing channels. This led me to do something else apart from doing usual “Eat-Work-Sleep-Repeat”.
Which course did you participate at Digital Vidya?
Ankit: I was a student of Certified Digital Marketing Master (CDMM) Course.
Why did you choose Digital Vidya’s course?
Ankit: After doing research on my part, took 3 months to finalize the training institute. During this period,
I found Digital Vidya providing the most comprehensive course structure taught by respective industry experts which is worth the money.
Share about the benefits you can foresee about building a career in Digital Marketing industry.
Ankit: Digital Marketing industry is growing exponentially and demand is more than supply. This gives us an opportunity to be ahead in the race and I think this is the major benefit of knowing digital marketing.
Which digital marketing skills did you apply to set-up your start-up? How did you implement them?
Ankit: For me, selling digital marketing services is a major roadblock, because market is competitive and people are selling services either too expensive or too below the actual cost.
Therefore, we started auditing digital presence of different business which I learned at Digital Vidya. This gives us an opportunity to reach out to the client and make them understand that for better business opportunities they have to move online. And once they are convinced, our services come into picture. However, this doesn’t seem as easy as it sounds.
Right now, we at Konvert Klicks are trying our level best to get going in this competitive industry.
Please share your experience in learning through an instructor-led, online format.
Ankit: Instructor-led, online format, I think is very time effective for working professional. For me, it gave me an added advantage over others in my previous company and now as well.
What did you like most about Digital Vidya’s training programme?
For me, it was the instructors who are the core of Digital Vidya.
Do you suggest any changes to Digital Vidya so that the value of its courses can be enhanced further?
Ankit: Being an owner of a digital marketing agency, I wish I had some more practical sessions on PPC, Web Analytics and Inbound Marketing.
Describe your overall experience with Digital Vidya.
Ankit: It was a great learning experience for me. I learned a lot of new thing in digital marketing.
Are you inspired by the opportunity of Digital Marketing? Start your journey by attending our upcoming orientation session on Digital Marketing for Career & Business Growth. It’s online and Free :).