Shubham Grover is pursuing B. E. in Computer Science & Engineering from Panjab University. He is currently in the senior year and looking for further studies in management abroad to keep honing his marketing skills.
What interested you in learning Digital Marketing?
Shubham: Today’s business is changing towards more innovative strategies, the most important of which is making the business more digital. Self-interest in marketing field, along with the new trends in market, has made me interested in learning Digital Marketing. As a successful business needs a strong marketing strategy, Digital Marketing has become a necessity.
Which module did you choose in Digital Vidya’s Internship Programme?
Shubham: I chose Search Engine Marketing. More than 70% of internet users first search on the internet rather than going directly to any specific website. Search Engines drive huge percentage of traffic, making themselves a well-suited platform for advertising.
Why did you choose Digital Vidya’s Internship Programme?
Digital Vidya is Asia’s leading Digital Marketing training company. I interacted with the staff at DV many times before starting my internship. The professionalism and experience of the staff is the biggest quality of DV. Their friendly and helping nature makes learning easier.
Please share top 3-5 takeaways from the Internship Programme you participated at Digital Vidya.
Shubham: First of all, I have gained enough insight in Search Engine Marketing that I can now place my Ads on Google Search Engine Page by myself. My content writing has improved a lot, as writing 30 blog articles made me more confident and skillful at content writing. I learned the basics of various Digital marketing sectors such as Social Media Marketing, Search Engine Optimization etc. Last but not the least, the case studies I have researched during my whole Digital Marketing internship provided me knowledge of real world examples.
Based on your learnings, what are the opportunities for Digital Marketing as a career?
Shubham: As I am applying abroad in the field of management where I will be learning various marketing channels such as international marketing, I can make a good career in the marketing sector after getting the holistic knowledge. The knowledge and skills learned from this internship, along with more insights in international marketing, can ultimately place me in the marketing career. It is an emerging sector having vast number of opportunities.
Please share your experience in learning through the Research-based Internship Programme.
Shubham: Learning has always been a great and fruitful experience with Digital Vidya. The tank of my knowledge base has been filled with various new and innovative online marketing ideas. I can easily implement these ideas into action in real life. The kindness and decency of my mentor Jasleen Kaur made the learning part very gripping.
What did you like most about Digital Vidya’s Research-based Internship Programme?
Shubham: The name of the program defines its most beautiful quality i.e. ‘Research-Based.’ This part of the internship elevated my marketing acumen. Through research-based learning, students can develop the intellectual skills of critical analysis.
Do you suggest any changes to Digital Vidya so that the value of its Internship Programme can be enhanced further?
The programme is perfectly structured and assignments are timely allotted. I would rate the whole internship program as 9.5/10 as there is always a chance of improvement. I wish a great luck to the Digital Vidya team for the future to be the defending champions in Digital Marketing.
Are you inspired by the opportunity of Digital Marketing? Join the Digital Marketing Internship Program now! It’s online and Free :).