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Posts Tagged "ad extensions"

SMS Ad Extension: New Change To Google AdWords

Recently Google AdWords started testing a new SMS ad extension which helps in sending text messages or SMS to the advertiser. How great would that be if you are able to connect with the advertiser by a text message? By clicking on the icon, you can open the messaging app in your device with the […]

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3 Things You Need To Know About PPC Score Utility

     -     Feb 26th, 2015   -     Search Engine Marketing (SEM)   -     0 Comments   -    , , , ,

Quality score is Google’s system of balancing the interests of all the three parties – users or the searchers, advertisers and the Google itself – in the online advertising ecosystems. If Google does not emphasize on this score, the searchers will be thrown irrelevant ads at random times, thus having a bad user experience; the […]

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