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Posts Tagged "Content Scaling"

McDonalds Leveraging Facebook’s Real Business Metrics To Scale Personalized Content

The recent buzz these days is McDonalds, Europe and Facebook’s joining hands for scaling McDonald’s personalized content through social networking. The McDonalds team showed their trust on Facebook to introduce a more reactive marketing as a seasonal activity. McDonalds, one of the most prominent and biggest chains of hamburger fast food restaurant, treated Facebook as […]

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