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Posts Tagged "email"

3 Useful Steps To Create Gmail Ads in Adwords

     -     Jun 6th, 2016   -     Search Engine Marketing (SEM)   -     0 Comments   -    , , , ,

Email is the most effective channel to reach your target audience and Google has been beta testing emails since 2013. Google recently announced that native Gmail ads are now integrated in AdWords and have made it available to all advertisers. Previously in beta, Gmail ads were highlighted text ads with an accompanied logo that appear on the Promotions tab. […]

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5 Best Practices for Successful Email Deliverability

“Deliverability” is expressed as a percentage of number of emails that actually make it into the inbox. To ensure email deliverability one needs to must first understand the process of email deliverability and the challenges that need to be overcome to reach recipients inbox. Email deliverability procedure (in brief) – First the mail is sent […]

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21 Content Creation Tips For Email Marketing

Sending emails to your potential customers is the best way to keep them engaged and interested in your products/services. Rather than applying for any job that comes your way, applying for a job that suits your skills/talents, dressing appropriately and carrying yourself with confidence, will improve your chances of getting a job. Similarly, rather than just sending […]

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Reap Benefits From Email Marketing The Zivame Way

About Zivame The name Zivame is the combination of the Hebrew word ‘Ziva’ which means ‘Radiant’ and me, thus, Zivame stands for ‘Radiant Me’. The company’s core objective is to celebrate the inner radiance of women and give them products that are comfortable and help them achieve what they are capable of. Zivame’s Business Objectives […]

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5 Email Marketing Secrets To Take You From Beginner To Pro

Email marketing, one of the most used on-line channels for promotions and sharing content. It’s easy to set up and even free in some cases. Despite this, there are a few lesser known email marketing practices that may help you improve your existing campaigns. If you are new to email marketing, check out email marketing […]

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E-Mail Marketing: Why Spend More Time Personalizing?

     -     Oct 21st, 2015   -     Email Marketing, Guest Posts   -     0 Comments   -    , ,

The return on investment on e-mail marketing can range from being extremely fruitful to completely useless depending on how well you personalize your e-mails. Particularly in the case of the e-commerce industry, having a good e-mail marketing system is crucial to acquiring and retaining customers. In any case, personalization is key to an efficient email […]

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Email Lead Sourcing And Data Harvesting: Simple Search Strings And Tools

Email Lead Sourcing: Are you looking forward to starting an email marketing campaign and don’t know where to gather email addresses of your customers? Or specifically looking for targeting your campaigns to particular people? Lead sourcing can seem difficult. It may seem that there’s no way to find those email addresses and you may think […]

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Combatting False Abuse in Email Marketing And How Snapdeal Finds A Way Out

     -     Aug 3rd, 2015   -     Email Marketing   -     0 Comments   -    , , , , , ,

Email marketing entails a lot of challenges. It’s not as simple as drafting an email and hitting the ‘SEND’ button and results magically appear. It’s also not about numbers that brings sales and rewards. The challenge is to go through the three stages of deliverability, reputation and readers’ response. At every stage the crucial factor […]

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How Email Marketing Will Change With Wearables

     -     Jul 27th, 2015   -     Email Marketing   -     0 Comments   -    , , ,

Email Marketing has been the favorite tool for most digital marketers and businesses as it helps them retain their customers and nurture prospective ones. It is growing in its potential as every website is readily willing to offer something in exchange for an email address. With wearables like smart watches (Apple Watch, Sony Smartwatch and […]

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