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Posts Tagged "false abuse in email marketing"

Combatting False Abuse in Email Marketing And How Snapdeal Finds A Way Out

Email marketing entails a lot of challenges. It’s not as simple as drafting an email and hitting the ‘SEND’ button and results magically appear. It’s also not about numbers that brings sales and rewards. The challenge is to go through the three stages of deliverability, reputation and readers’ response. At every stage the crucial factor […]

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