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Posts Tagged "ICC Cricket World Cup"

Case Study On Star Sports Mauka Mauka Campaign On Social Media Channels

About Star Sports Star Sports encourages India to “Imagine a world where sports come first”. As the leading sports channel in India, Star absorbed six different sports properties under one brand: Star Sports, and with one purpose:- Believe. With a clear-cut forethought and a challenger of risks, star is creating an ambitious vision for sports in […]

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KitKat Leverages Twitter To Promote Its New Variants

About KitKat: KitKat is a chocolate-covered wafer biscuit bar confection created by Rowntree’s of York, England, and is now produced globally by Nestlé, which acquired Rowntree in 1988. In the United States, it is made under the license by H.B. Reese Candy Company, a division of The Hershey Company. The standard bars consist of two […]

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KitKat Captured ICC Cricket Fever With Tweet Strategy

     -     Oct 22nd, 2015   -     Case Studies, Social Media Marketing   -     0 Comments   -    , , , ,

Kitkat is one of the most successful products from Nestle in chocolate wafer category. It recently launched KitKat Senses Milk and KitKat Senses Dark in the premium chocolate segment. Indians love chocolate and the word “premium” therefore has a new meaning. As per Business Standard the chocolate category is poised at Rs 2000 crore and […]

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MRF’s Mobile App Brought Second Screen Experience For ICC World Cup

     -     Oct 6th, 2015   -     Case Studies, Mobile Marketing   -     0 Comments   -    , , , ,

mMRF’s passion for sports is seen through its involvement in cricket, racing, karting, rallying and various other sport events. One of most wealthiest and active sponsors of modern era. Their support and commitment towards sports is highly appraisal. MRF’s rallying team has won the prestigious FIA Asia Pacific Rally Championship twice and even in international championships, […]

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