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Posts Tagged "KitKat"

KitKat Leverages Twitter To Promote Its New Variants

About KitKat: KitKat is a chocolate-covered wafer biscuit bar confection created by Rowntree’s of York, England, and is now produced globally by Nestlé, which acquired Rowntree in 1988. In the United States, it is made under the license by H.B. Reese Candy Company, a division of The Hershey Company. The standard bars consist of two […]

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KitKat Captured ICC Cricket Fever With Tweet Strategy

Kitkat is one of the most successful products from Nestle in chocolate wafer category. It recently launched KitKat Senses Milk and KitKat Senses Dark in the premium chocolate segment. Indians love chocolate and the word “premium” therefore has a new meaning. As per Business Standard the chocolate category is poised at Rs 2000 crore and […]

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Oreo Leveraged Social Media Marketing For Continuous Engagement With The Customers

Oreo is a sandwich cookie consisting of two chocolate wafers with a sweet cream filling in between, and (as of 1974) are marketed as “Chocolate Sandwich Cookies” on the package they are held in. The version currently sold in the United States is made by the Nabisco division of Mondelēz International. Oreo has become the best-selling cookie in the United States since its introduction […]

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