Digital Vidya 11 years of excellence

Top 10 Marketing Skills to Transform Your Career

Professionals with expert marketing skills are in demand these days. Most of the employers look for exceptional marketing skills that that elevate their business. Conventional marketing was simple and direct. Marketing before the invasion of the internet over the...

Why Analytics Is Critical For Marketing Success

There was a time, not so long ago, when marketers assumed a ‘spray and pray’ approach to marketing.  They sprayed the marketing budget over the spectrum of media elements – television, print, radio, outdoor etc. – and prayed that their efforts...