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Posts Tagged "McDonalds"

McDonald’s Leveraged Digital Marketing For Brand Visibility

About McDonald’s McDonald’s is one of  the world’s largest fast food restaurants, which serves around 68 million customers daily in 119 countries across 35,000 outlets.Richard and Maurice McDonald started company in 1940 in United States  as a barbecue restaurant concept, later in 1948 it was changed to a hamburger stand with the help of production […]

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McDonald’s Mobile Marketing Strategy For Extended Hours Service

About McDonald’s McDonald’s is the world’s largest chain of burger & fast food restaurants, serving around 68 million customers daily in 119 countries across 35,000 outlets. McDonald’s primarily sells burgers, cheeseburgers, chicken fries, french fries, breakfast items, soft drinks, milkshakes and desserts. In response to changing consumer tastes, the company has expanded its menu to include salads, fish, wraps, smoothies and seasoned fries. In 2012, McDonalds launched their Extended Hours service in which […]

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McDonalds Australia Leveraged Facebook Marketing To Get 2.3 Million Australian Reach

About McDonald’s The story of McDonald’s was started by Maurice & Richard McDonald in 1940 as a barbecue restaurant in the United States. In 1948 the Mcdonald’s recognized the potential and reworked their business model into a hamburger restaurant using the principles of production line. In 1955 Ray Kroc a businessman entered into a partnership […]

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Brands Use Snapchat For Social Marketing

Snapchat is a photo messaging app service that allows the users to privately send photos and videos thus ensuring that the message would vanish within seconds. This application is catching pace with other available social media marketing platforms viz. Facebook, Twitter, etc. Interestingly, the major brands today are highly relying on these social media marketing […]

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McDonalds Leveraging Facebook’s Real Business Metrics To Scale Personalized Content

The recent buzz these days is McDonalds, Europe and Facebook’s joining hands for scaling McDonald’s personalized content through social networking. The McDonalds team showed their trust on Facebook to introduce a more reactive marketing as a seasonal activity. McDonalds, one of the most prominent and biggest chains of hamburger fast food restaurant, treated Facebook as […]

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