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Posts Tagged "ORM"

Top 5 Key Tactics For ORM

     -     Sep 15th, 2016   -     Digital Marketing   -     1 Comment   -    , , ,

What is ORM (Online Reputation Management)? It is the way of creating or maintaining your company’s brand name in the online community. Everything on the web like search engines, Twitter, forums, blog, social networking is a part of online community. It is mandatory to be present on these platform in a positive way to create […]

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Online Reputation Management: 3 Simple Ways To Tackle Negative Reviews

None of us would disagree with the fact that online reviews can either make or break your business. In fact, 90% of the customers say that their decisions regarding buying something are influenced by online reviews. What will you gain from this article? How can you effectively generate online reviews for your business How to […]

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Mistakes Maggi Made Managing Online Reputation Post MSG Controversy

     -     Apr 14th, 2016   -     Case Studies, Digital Marketing   -     0 Comments   -    , , , ,

About Maggi When we think about noodles the first product that comes in our mind is Maggi. Famous as a 2-minute, noodles Maggi is an international brand of various products like soups, noodles, seasonings, etc. It first originated in Switzerland and in 1947 was acquired by Nestle. The company  started way back  in 1885 when Julius Maggi […]

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10 Things You Should Know About Online Reputation Management

     -     May 28th, 2015   -     Digital Marketing   -     2 Comments   -    ,

As we increasingly live out our lives online, “staying connected” with the rest of the world becomes the norm. Today we have an extended survival with global reach. As it gives us a desired exposure to the larger audience, we soon lose our control over how we appear. Thus, the major downsides of oversharing become […]

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Digital Vidya Announces Online Reputation Management (ORM) Training

A name that stands synonymous with digital marketing training education is Digital Vidya. This training platform that came into existence 5 years ago has carved a niche for itself in terms of offering digital marketing training that entails getting in-depth knowledge of several domains revolving around digital marketing. Asia’s leading digital marketing training company has […]

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‎Case of the Week 5 (Online Reputation |Sep 14- 20 2010): Online Reputation Management

Time to tickle your brains, lets work out together on this week’s question on “Online Reputation” Case of the Week 5 – Online Reputation You are a product manager of a consumer product. While searching for your product name, you find a really nasty review (on a discussion forum) about your product as the top […]

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How to Nurture Your Online Reputation (Wall Street Journal)

Continuing on my previous article ‘Beware of the Unhappy, Web Savvy Customer’, in which I talked about the importance of managing your online reputation, I would like to leave you with few ways to manage and nurture your reputation in the digital world. I would like to start by again directing your attention to ‘listening’, […]

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Beware of the Unhappy, Web Savvy Customer (Wall Street Journal)

I once had a problem with ICICI Bank. I visited the branch three times to get it solved but nothing happened, even after three months. I tweeted about my case and the problem got solved in two days. The branch manager even visited my home to resolve the issue. Here is the tweet that got […]

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