Digital Vidya 11 years of excellence

3 Strategies To Segment Your E-mail List

Segmentation works wonders for your e-mail campaigns. A lot of marketers are using segmentation to increase the effectiveness of their e-mail campaigns. Mailchimp has been measuring the stats of all their customers who use segmented campaigns and arrived at the...

Puma Increased Order Rates To 7.1% Via Google Analytics Insights

About Puma Puma is a world famous brand that manufactures shoes and sports apparel and accessories. Puma is present on- line in the form of its website- puma.com. This website serves the purposes of communicating  brand information and providing an e- commerce gateway...