We all know how digitization has taken a hold over all the industries and has taken them to a whole new level. Digital power can either make or break your organization. With the growing trends of digital needs in the each of the sectors, it is safe to assume that the digital power is bound to grow. The hospitality sector is one of the sectors which has not fully exploited the digital marketing area and its uses in the hospitality sector. However, a vast majority of Hotel brands in India have realized the need and power of digitalization in the hotel services. For instance, travelers staying in hotels bring mobile and other devices along with them, therefore, being connected with them is a top priority. By this, the hotels can keep their customers satisfied and ensure them a good experience. Penetration of digitalization in the hospitality sector is, therefore, important to understand.
To enlighten upon the power of digital power in the hotel space, and how one can incorporate the same in their hotels to be ahead of others in competition, a 2-day event on Hotel Investment Conference South Asia (HICSA), 2016, is going to take place JW Marriott Aerocity, New Delhi. HICSA is one of the premier hospitality events for the South Asian region which is looked upon for its high-level contacts, networking opportunities, and its content-rich sessions. Last year, HICSA successfully gathered 500 delegates from across 21 countries and participation from investors, bankers, hotel owners and industry specialists was overwhelming. This year, on 5th and 6th April, the 12th edition of HICSA is going to be even more huge where a variety of topics would be covered by the speakers.
This year HICSA will present many eminent speakers including Pradeep Chopra (CEO, Digital Vidya), Kapil Chopra (President, The Oberoi Group), Peter Fulton (Group President, EAME and SW Asia, Hyatt Hotels Corporation), Ritesh Agarwal (Founder and CEO, OYO Rooms), Rajeev Menon (Chief Operating Officer – Aisa Pacific (excluding Greater China), Marriott International), Rajiv Kaul (President, The Leela Palaces Hotels and Resorts), and many others to enlighten and share their experience on digitalization and hospitality business. Some of the sponsors of HICSA 2016 are ITC Hotels, Taj Groups, Hyatt, Marriott, The Oberoi Group and many more eminent organizations. HICSA, 2016 is being hosted by HVS conferences that is also going to host the Hotel Operations Summit India (HOSI), 2016.
Panel Discussion on Digital Power in the Hotel Space
HICSA, 2016 will be a 2-day event which will feature many eminent personalities. 5th April 2016 will have events like ‘Women at the Helm: Why the Gender Gap in Today’s Hospitality Business’, and ‘A Pulse of the Indian Hotel Market: Hold, Sell or Restructure?’ followed by awards and tributes. On day 2 i.e., 6th April 2016, there will be prize distribution followed by group as well as panel discussions.
Under the Panel discussion on ‘Digital Power in the Hotel Space’, Pradeep Chopra, Co-Founder, and CEO, Digital Vidya, will be one of the panelists. He will be sharing his experience of digital marketing and how it can be amalgamated in the hospitality sector. Along with Mr. Pradeep, the other panelists are: Chinmai Sharma, Chief Revenue Office, Taj Hotels Resorts and Palaces, Dhruv Shringi, Co-Founder and CEO, Yatra.com, Peggy Fang Roe, Chief Sales and Marketing Officer – Asia Pacific, Marriott International and Ravish Swarup, Chief Executive Officer, Praxis Services. This panel discussion will be moderated by James Stuart, Founder and Managing Partner, The Brand Company.
- Chinmai Sharma, Chief Revenue Office, Taj Hotels Resorts, and Palaces,
- Dhruv Shringi, Co-Founder and CEO, Yatra.com,
- Peggy Fang Roe, Chief Sales and Marketing Officer – Asia Pacific, Marriott International and
- Ravish Swarup, Chief Executive Officer, Praxis Services
This panel discussion will be moderated by James Stuart, Founder and Managing Partner, The Brand Company.
Some of the prospective objectives that will be catered in this panel discussion are:
- Digital techniques that can be incorporated in the hotel industry.
- How hotels can efficiently leverage upon social medias.
- Tactics to reduce cost and increase the profitability of hospitality industry.
- Incorporating technologies that can increase operational efficiencies.
Who should attend this?
Anyone can attend this conference but if you belong to one of these following categories, then you should definitely attend this 2-day event!
- Real Estate Developers
- Owners and Investors
- Lawyers and Legal Advisors
- Hotel Brands and Management Companies
- Investment Bankers and Lenders
- Public and Private Hotel, Tourism, and Convention Agencies
- Architects, Designers, and Planners
- Financial Advisors and Investment Fund Representatives
To enlighten yourself and boost your business, grab a seat now!
If you are looking for a digital marketing course in Mumbai, we invite you to consider participating in Digital Marketing Master Certification (CDMM) by Digital Vidya.