+91-80100-33033 | info@digitalvidya.com

Inbound Marketing Certification (CIMP™)

[grid-row][grid-column span=”one-third”]

[icon-box title=”Enroll in the Course” ]
Enter your details and Voucher code

We are good people. We don’t spam.
[modal title=”Frequently Asked Questions (FAQs)” opentext=”Frequently Asked Questions (FAQs)” closetext=”Close” display=”inline” style=”custom-style-parameters btn-large” color=”green”]
Question 1. Who will award this certification?
Digital Vidya and Vskills will jointly offer this certification.

Question 2. What is Vskills?
VSkills is a “skills testing” and certification exam conducted by – ICSIL, A Govt of India Undertaking and Govt of NCT Delhi Company. It is one of the largest manpower companies of the government of NCT Delhi. VSkills certifications help candidates quantify and prove their skills in a particular domain – skills that are valued by the employer and are in great demand.

Question 3. How will this certification benefit me?
This certification will benefit you in multiple ways. Given this certification is offered jointly by Digital Vidya and Vskills, it will help you enhance your career prospects. In addition, the preparation process for this certification will help you acquire relevant Social Media Marketing skills and build self-confidence.

Question 4. Is this a course or an exam?
CSMMP is a certification exam. You get self-study online preparation material worth Rs 6500 free of cost to prepare for this exam.

Question 5.  Will you offer any job assistance?
While we don’t promise any job assistance, we are regularly approached by number of companies across India for their Social Media hiring needs. Once you clear the CSMMP exam, we request you to share your latest profile with us and we will be glad to share it will relevant companies.

Question 6. Will I get a soft copy or hard copy of the certificate?
You will get both hard and soft copies of the certificate.

Question 7. Will the exam be conducted online?
Yes, the exam will be conducted online but at the Aptech center you would register for your exam.

Question 8. Is CSMMP/CIMP open to candidates outside India?
Yes, this certification is open for candidates residing outside India. They will have to pay the fee of US$ 100 and will have to take exam online through a webcam support for proctoring.

Question 9. Is there any eligibility for this exam?
No, there is no eligibility criterion for CSMMP/CIMP.

Question 10. Can I retake the exam?
Yes, there’s no limitation on the exam retakes. However, you will have to pay Rs 1250 (inclusive of 12.36% service tax) as fee for retake.

Question 11.  How long can I appear in the exam after registration?
You can appear for the exam anytime within a year of registration.

Question 12.  How will I access the preparation material?
We will mail you the required details for you to access the preparation material online. It will be in the self-study video format.

Question 13. How long will my certification be valid?
There is no expiry date for this certification.

[/grid-column][grid-column span=”two-thirds”]

  • Recognised by 1000+ Brands
  • Created in partnership with VSkills – A Govt. of India Initiative
  • FREE Preparation Material with video lessons (worth over US$ 100) with 100% course coverage (limited period only)
  • No Pre-requisite

Sample certificate
[icon-box title=””]

Self Study Preparation Course [icon type=”icon-plus” size=”large” spinning=”false” color=”black”] VSkills Certification Examination [icon type=”icon-arrow-right” size=”large” spinning=”false” color=”black”] Price: Rs. [contentblock id=23] (US$ 100 for international candidates)

[spacer /]

[grid-row][grid-column span=”one-third”]
[icon-box title=”Customer Testimonial”]
Robin goel

Roben Goel
Manager- Social and Digital Media at The Times of India

[spacer /]
[spacer /]
[spacer /]
[icon type=”icon-quote-left” size=”small” spinning=”false”]Core social media learning tool.

Not just beginners but an advanced learning tool for all social media enthusiasts. Lectures nos 7, 8, 21, 22, 23 are of great help to me as I have got an insight of what I am missing in my social media strategy for my organization. I would highly recommend this course to all people who are looking forward to get into digital marketing.[icon type=”icon-quote-right” size=”small” spinning=”false”]

[/grid-column][grid-column span=”two-thirds”]
[icon-box title=”Govt. Recognition”]
Vskills certification
CIMP Certification is offered in partnership with Vskills (Govt. of India Initiative).
[icon-box title=”Industry Recognition”]

“A great initiative by Digital Vidya, the need of the industry as it evolves is to have this as an integral part of their training initiatives. With the medium fast evolving, Digital Vidya’s certification programs provide not only a value add from HR point of view but also brings Huge operational efficiencies and betters the talent pool of the agency.” – Avijit Arya, CEO, Internet Moguls


[divider /]
[grid-row][grid-column span=”one-third”]
[icon-box title=”Feedback on Course Content”]

Yashwant Kumar, Co-founder & CEO at GenY Medium

[spacer /]
[spacer /]
[spacer /]
[icon type=”icon-quote-left” size=”small” spinning=”false”]
thanks for sharing the tools, case studies and learnings across different channels and stages of lead generation and nurturing. Very excited about putting them to use right away and deliver bigger better results for the brands. Keep up the good work. God speed.[icon type=”icon-quote-right” size=”small” spinning=”false”]
[/grid-column][grid-column span=”two-third”]

  • Vskills Certification – A Govt. of India Initiative.
  • No Pre-requisite
  • Recognized by 1000+ Brands
  • Get FREE Preparation Material worth Rs 6500 (US$ 100) with 100% course coverage

[alert color=”blue”]

Price: [contentblock id=23] (US$ 100 for international candidates)

Vskills certification

[divider /]

What will be covered in the CIMP™ Exam?

Note: All preparation material for this certification will be provided to you FREE of cost after your registration.

Engagement Magnets: A way to multiply results from existing reach
  • Introduction to Engagement Magnets
  • Content based engagement magnets: guides, case studies, webinars
  • Tool based engagement magnets: audits, strategy toolkits, worksheets
Audience Aggregation for Demand Generation
  • Importance of Audience Aggregation
  • Using Email lists for Audience Aggregation
  • Marketing patterns to grow email lists
Conversion Optimization
  • Understanding the buyer’s psyche
  • Designing user flows across your website, emails and other touchpoints
  • The framework for online persuasion for lead generation & sales
  • Visualizing micro funnels to track buyers through the purchase process
  • Landing page optimization & A/B testing
Lifecycle Emails & Lead Nurturing
  • Identifying stages in buyer’s lifecycle to make leads sales-ready
  • Designing lifecycle emails & website customizations
  • Drip email marketing for lead nurturing

[divider /]

How to be CIMP™ certified professional?

  • Step 1: Register in the Exam by filling the form on this page
  • Step 2: You will receive login details of online course material on your e-mail
  • Step 3: Once you have prepared yourself for the exam, you can contact us to book your exam date in the nearby Aptech center. Step 3 (for international candidates): Once you have prepared yourself for the exam, you can contact us to schedule the exam
    date. You can take the exam online from home/office on a desktop/laptop with Webcam access.
  • Step 4: Clear the exam with 50% marks to earn this Inbound Marketing certification.

Note: You would need 10-15 days to prepare yourself for the exam. Also, please make sure that you book your exam atleast 15 days in advance.

[divider /]

CIMP™ Exam Details:

  • Duration: 60 minutes
  • No. of questions: 50
  • Maximum marks: 50, Passing marks: 25 (50%)
  • There is NO negative marking in this module.


Leave a Reply

Your email address will not be published. Required fields are marked *

Discuss With A Career Advisor

Not Sure, What to learn and how it will help you?

Call Us Live Chat Free MasterClass
Scroll to Top