Digital Marketing Bootcamp - Digital Vidya

Digital Marketing Bootcamp

Building Future CMOs

A Pay After Placement Course

for Students | Freshers | Professionals

  • Specialization: Meta (Facebook) Advertising
  • Min salary of Rs 4.8 LPA
  • 50 seats only

Starts July 18, 2022

Calender 1

3 Months Bootcamp

Live 1

Live Online Classes

Intern 1

100% Practical

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Get Job with Min. Rs 4.8 LPA Salary

Why Digital Marketing Bootcamp?

Build a Rewarding Career in Digital Marketing

Who is this Pay After Placement Course meant for?

Students

Students

(Final year of graduation/post graduation)
Who are available to join full time by end of the program
Student

Freshers

(Fresh graduates/post graduates)
Who want to start a rewarding career in Digital Marketing
Group

Young Professionals

(Upto ~3 years of experience)
Who are looking at building a career in Digital Marketing

By the Industry, For the Industry

This Digital Marketing training program is being designed & developed in association with a number of industry partners and digital marketing thought leaders, who have contributed to the curriculum, will play a role in mentoring the participants, and will finally hire the participants. No wonder, the participants of this digital marketing course will get the BEST salaries offered in the industry.

Industry Partners

Mirum
Socialpanga
Obbserv
Skovian
Pagetraffic
and many more…

Digital Marketing Thought Leaders

Kapil nakra

Kapil Nakra

CEO, DigitalVidya

20+ Years in Digital Marketing
Digital vidya

Pradeep chopra

Pradeep Chopra

Co-founder, DigitalVidya

20+ Years in Digital Marketing
Digital vidya

Himanshu arora

Himanshu Arora

Co-founder, SocialPanga

18+ Years in Digital Marketing
Socialpanga

Mandar marathe

Mandar Marathe

Co-founder, Koppr

15+ Years in Digital Marketing
Koppr

Your Roadmap to Building a Successful Career in Digital Marketing

Road map
Road map

Curriculum

  • Marketing Orientation
    • How to think like a Marketer and create a Marketing Strategy?
  • Orientation to Digital Marketing
    • Techniques (SEO, SEM, SMM, Inbound, Marketplace Ads – Amazon & Flipkart Ads), Tools, Campaigns & Job Profiles
  • In-depth training on Meta Advertisement
    • Basics, Creatives, Ad Planning & Buying and Meta Legal Compliance
    • Orientation to “Marketing with Meta Technologies”
    • Managing Business presence on Meta platforms using Meta Business Suite and Business Manager
    • Ad Management using Meta Ad Manager
    • Meta’s Policies on Data, Privacy and Compliance Issues
    • Leveraging Data on Meta for Generating Insights
    • Ad Creative Essentials and its impact on Performance
    • Ads Optimization Strategies for Campaigns and Targeting Parameters
    • Exploring Targeting options and defining your Audience on Meta
    • Meta Ads Bidding Strategies
    • How to identify winning products for generating Online Sales?
    • Meta Ads – Structure for Scale Model
  • Job-Oriented Soft Skills Training
    • Communication, Presentation, Excel, Work Ethics etc.

Projects

  • Setup and Optimize E-Commerce Store on Shopify
    • Each participant will setup a Shopify Store, optimise it for generating higher ROAS (Return On Advertising Spend)
  • Hands-on experience in Optimising and Growing multiple D2C (Direct To Customer) Brands with your mentor
    • Participants will work with Mentor to optimize ads for different real life D2C Brands. They will also get to experience and analyse the results with mentors on regular basis. Participants will be given budget to spend on D2C Brands as part of group assignments.

Industry Case Studies

Eno

Eno Reaching rural audiences with Facebook ads in local languages.

Eno

Pepsi

Build a user-based recommendation model for Amazon. Perform exploratory data analysis and build a recommendation model on the given Amazon dataset.

Pepsi

Omay Foods

Creating personal customer relationships with Instagram and WhatsApp for Business.

Omay foods

SBI

Earning more car loan leads with Facebook photo and video ad.

Sbi

Titan

Promoting a new in-store pickup service with Facebook link ads.

Titan

Tools Covered

Facebook business suite
Facebook ad manager
Facebook insights logo
Microsoft excel
Tools covered

How will your day in this Bootcamp look like?

Time Session Details
9:00 AM – 9:30 AM Day Creation and Queries Resolution
9:30 AM – 11:00 AM Lecture Session
11:00 AM – 11:30 AM Break
11:30 AM – 1:00 PM Soft Skills Training Session
1:00 PM – 2:00 PM Lunch
2:00 PM – 2:30 PM Exercise Discussion
2:30 PM – 4:30 PM Assignment
4:30 PM – 5:00 PM Break
5:00 PM – 5:30 PM Presentation and Discussion on Assignment
5:30 PM – 6:00 PM Day Completion and Consolidation

Industry Certifications

During the process of this Bootcamp, you will be trained to appear and clear the following 3 Meta Blueprint Certifications.

To secure your full-time job, it is recommended that you pass all 3 mentioned certifications. However, 2 of these (i.e. Media Planning and Media Buying Professional) certifications are mandatory. You will have to take care of the cost (approx Rs 14,000) of these certifications.

Facebook certified digital marketing associate
Media planning professional certificate
Meta certified media buying professional
On successful completion of this Bootcamp,
you will be awarded a Digital Marketing Certification from Digital Vidya
Digital marketing bootcamp

Our Participants Work At

Here is a list of a few of brands and digital marketing agencies, where our participants work
Cardekho
Meta
Linkedin
Google
Microsoft
Ibm
Digitalvidya
Cheil
Tcs
Sony
Accenture
Infosys
Hotstar
Publicis
Socialpanga
Obbserv
Mirum
Pagetraffic

61,000+ Delighted Participants since 2009

Vipul

Vipul Kapruwan

Digital Media, Cheil India

My experience with Digital Vidya’s Digital Marketing Training program is totally worth it. Digital vidya helps me to learn about digital marketing in a simple way. The faculty was supportive and the best part is an assignment.

Sanjil s

Sanjil Singhvi

Ad Ops, Hotstar

Studying with Digital Vidya was a great experience. I got to learn much from the digital marketing course and the instructors had amazing knowledge. Had an amazing time learning Digital Marketing from Digital Vidya during Covid19..

Nazreen

Nazreen Khan

Digital Marketing Executive, Hans Publication House

It was great learning with Digital vidya. Digital Vidya provides great learning from basic to advance levels. They have experienced teachers with high IQ levels who understand the learning potential of each student.

Subhash

Subhash Bhatt

Digital Media, Cheil India

Digital vidya helped me with learning digital marketing from the basics. All the tutors are well experienced and the assignments helped me to know how to work practically on different modules of marketing.

Industry Vouches for Digital Vidya

Virginia sharma, linkedin marketing solutions, ex - director, linkedin marketing solutions

The work Digital Vidya does is very important to help traditional companies and marketers reinvent themselves to become digital.

Virginia Sharma, EX - Director, LinkedIn Marketing Solutions

Linkedin
Aparna lal, microsoft india, marketing lead, global demand center

Digital Vidya is doing a great job in making everyone digital ready!

Aparna Lal, Marketing Lead, Global Demand Center

Microsoft
Sakhee dheer, facebook, ex - digital marketing lead

Digital Vidya is leading by example and doing some great work in the field of digital marketing.

Sakhee Dheer, EX - Digital Marketing Lead

Facebook

Pay After Placement with a min Salary of Rs 4.8 LPA

We are sure that you will land up your dream job and promise (supported with a legal document) that we will refund your entire money if you don’t get a job with a minimum salary of Rs 4.8 LPA within 1 year of starting your Digital Marketing course.

Apply Now

Digital Marketing Bootcamp Fee

There are 2 options to pay for this Bootcamp:

  • Option I: Pay only Rs 9,900 (+18% GST) at the time of admission and pay the rest of the fee equivalent to 3 months of your Salary (i.e. CTC) [+18% GST] on receiving the offer letter.
  • Option II: Make an upfront payment of Rs 125,000 (+18% GST) at the time of registration. You will not have to pay anything at the time of receiving the offer letter.

As shared earlier, if you don’t get a job with a minimum salary of Rs 4.8 LPA within 1 year of starting your Digital Marketing Training, your entire money (including GST) will be refunded. No Questions Asked!

Admission Details

While we welcome anyone who’s interested in building a rewarding career in digital marketing to apply to this Bootcamp, we would like to ensure that you are the right fit for this program. Accordingly, we would like to assess you on a couple of parameters to test your fitness for this program, as described below:

  • Eligibility Criteria: Graduate (or in the final year and available to join full-time by end of the Bootcamp) with a passion to learn Digital Marketing (MBA and Engineering Graduate Preferred)
  • Application Process:
    • Step 1: Admission Test (Proctored, Online) of 45 mins consisting of 3 sections
      • Logical Reasoning (15 mins)
      • Quantitative Ability (15 mins)
      • Scenario-based Questions to test Marketing Acumen (15 mins)
    • Step 2: Submit SOP (Statement of Purpose) and undergo a Live Online Interview

We will inform you if you are selected or not within 2 working days of completion of your application process.

Fire 2 Bootcamp Schedule

Calendar 3 Months

Meta Advertising Professional Bootcamp

Program Induction
July 18 (Mon), 2022
[7-9 PM IST]

Regular Classes
July 25 – Oct 24, 2022
[9 AM – 6 PM IST | Mon – Fri]

Internship
For up to 6 months on completion of the Bootcamp

Frequently Asked Questions

Who is this program meant for?

This digital marketing Bootcamp is meant for

  1. Freshers (Graduates or above)
  2. Students (who are in the final year of graduation/post graduation, can study 9 AM – 6 PM IST, and are available to join full time internship or job as soon as the program is completed).
  3. Young Professionals (who have up to 3 years of experience, can devote the entire day to study, and are available to join full-time internship or job as soon as their digital marketing training is completed).
What kind of job I will get after completing this Bootcamp?
While the job titles may vary depending upon the kind of digital marketing or agency you join, the primary role is of a Meta Advertising Professional, who will leverage the power of advertising on Facebook & Instagram along with WhatsApp.

You will be responsible for brand promotion, lead generation or online sales using the above mentioned channels for the brand or client you will be working for.

What is the duration of this program?

The duration of the Bootcamp is 3 months, which will be followed by upto 6 months of internship which can be extended before you are hired for a full time role as Meta Advertising Professional.

What is the daily commitment this program demands?
As mentioned on this page, this Bootcamp is a rigorous program, which will require you to study including practice from 9 AM to 6 PM IST from Mon – Fri.

If you are planning to participate in this program then you are advised to not take up any other significant responsibility, which may interfere with you participation in this program.

Can I do this program along with my job?
Given this program demands 9 hours every day, it’s practically impossible to do this digital marketing course along with a full-time day job. You may be able to take up a part-time engagement during late evening hours but we don’t recommend that.
Is it mandatory to do the internship?

Doing an internship before joining a full time role is recommended for all the participants. However, if you are placed in a full time role immediately after the program or while you are in internship, you can shift to the same.

However, you should be available for a full time digital marketing internship for a period of upto 6 months by which you will have a full time job offer.

Who will bear the cost of Meta Advertising Certifications?

As shared above, we recommend that you pass all the 3 mentioned certifications. However, 2 of them (i.e. Media Planning & Media Buying Professional) are mandatory. You will have to bear the cost (approx Rs 14,000) of these certifications.

How does this Pay After Placement Program work?

As promised under Pay After Placement section, you will get a full time job with a minimum salary of Rs 4.8 LPA within 1 year of starting this program else we will refund your entire money.

We will support our promise with a legal document, which will have appropriate terms and conditions regarding your participation in this Bootcamp.