Digital Marketing Bootcamp
Building Future CMOs
Pay After Placement* Course
for Students | Freshers | Professionals
- Specialization: Performance Marketing (Online Advertising)
- Min salary of Rs 4.5 LPA
- 50 seats only
3 Months Bootcamp
Live Online Classes
100% Practical
Get Job with Min. Rs 4.5 LPA Salary
Why Digital Marketing Bootcamp?
Build a Rewarding Career in Digital Marketing
Who is this Pay After Placement* Course meant for?
Students
Who are available to join full time by end of the program
Freshers
Who want to start a rewarding career in Digital Marketing
Young Professionals
Who are looking at building a career in Digital Marketing
By the Industry, For the Industry
Industry Partners
Digital Marketing Bootcamp Mentors
Kapil Nakra
CEO, DigitalVidya
20+ Years in Digital Marketing
Rohan Chincholi
Head – Digital Services, India
15+ Years in Digital Marketing
Pradeep Chopra
Co-founder, DigitalVidya
20+ Years in Digital Marketing
Amish Keshwani
Vice President of Digital Marketing
15+ Years in Digital Marketing
Himanshu Arora
Co-founder, SocialPanga
18+ Years in Digital Marketing
Anson Joseph
POD Lead, GroupM
10+ Years in Digital Marketing
Your Roadmap to Building a Successful Career in Digital Marketing
Curriculum
- Marketing Orientation
- How to think like Marketer and create Marketing Strategy?
- Orientation to Digital Marketing
- Techniques (SEO, SEM, SMM including B2B Targeting via Linkedin Ads, Inbound, Marketplace Ads – Amazon & Flipkart Ads, Quora Ads), Tools, Campaigns & Job Profiles, Media Planning & Buying.
- Indepth training on Meta Advertisement
- Basics, Creatives, Ad Planning & Buying and Meta Legal Compliance
- Managing Business presence on Meta platforms using Meta Business Suite and Business Manager
- Ad Management using Meta Ad Manager
- Meta’s Policies on Data, Privacy and Compliance Issues
- Leveraging Data on Meta for Generating Insights
- Ad Creative Essentials and its impact on Performance
- Ads Optimization Strategies for Campaigns and Targeting Parameters
- Exploring Targeting options and defining your Audience on Meta
- Meta Ads Bidding Strategies
- How to identify winning products for generating Online Sales?
- Meta Ads – Structure for Scale Model
- Indepth Training on Google Ads
- Introduction to Google Ad Network
- How does SEM Auction work?
- Google Ad Formats & Terminologies
- In Depth implementation of all Google Campaign Types
- Search Campaign
- Display Campaign
- Video Campaign
- Shopping Campaign (PLA)
- App Campaign
- Understanding Bidding Strategies
- Campaign Optimisation Techniques & Best Practices
- Conversion Tracking & Retargeting
- Introduction to Performance Max Campaigns (New)
- Tracking Analysis using Google Analytics
- Orientation to Programmatic Advertising
- Job-Oriented Soft Skills Training
- Communication, Presentation, Excel, Work Ethics etc.
Projects
- Run Paid Campaigns for various Affiliates
- Work alongside mentors to experience Google Ad campaigns for Lead sourcing and Sales related affiliates.
- Hands-on experience in Optimising and Growing multiple D2C (Direct To Customer) Brands with your mentor
- Participants will work with Mentor to optimize ads for different real life D2C Brands. They will also get to experience and analyse the results with mentors on regular basis. Participants will be given budget to spend on D2C Brands as part of group assignments.
Industry Case Studies
Eno
Pepsi
Chumbak
SBI
Titan
Tools Covered
How will your day in this Bootcamp look like?
How will your day in this Bootcamp look like?
Industry Certifications
During the process of this bootcamp, you will be trained to appear for the following Meta Blueprint & Google Ads Certifications.
We recommend that you pass all mentioned Google Ads & Meta Blueprint certifications. However, 3 of the Google Ads certifications (i.e. Search, Display & Video) and 1 Meta (i.e. Media Planning Professional certification) are mandatory. You will have to bear the cost (approx Rs 7,000) for the Meta certification. Google Ads certifications are free of cost.
On successful completion of this Bootcamp, you will be awarded a Digital Marketing Certification from Digital Vidya
Our Participants Work At
95,000+ Delighted Participants since 2009
Vipul Kapruwan
Digital Media, Cheil India
My experience with Digital Vidya’s Digital Marketing Training program is totally worth it. Digital vidya helps me to learn about digital marketing in a simple way. The faculty was supportive and the best part is an assignment.
Sanjil Singhvi
Ad Ops, Hotstar
Studying with Digital Vidya was a great experience. I got to learn much from the course and the instructors had amazing knowledge and as well. Had an amazing time learning Digital Marketing from Digital Vidya during Covid19.
Nazreen Khan
Digital Marketing Executive, Hans Publication House
It was great learning with Digital vidya. Digital Vidya provides great learning from basic to advance levels. They have experienced teachers with high IQ levels who understand the learning potential of each student.
Subhash Bhatt
Digital Media, Cheil India
Digital vidya helped me with learning digital marketing from the basics. All the tutors are well experienced and the assignments helped me to know how to work practically on different modules of marketing.
Industry Vouches for Digital Vidya
The work Digital Vidya does is very important to help traditional companies and marketers reinvent themselves to become digital.
Virginia Sharma, EX - Director, LinkedIn Marketing Solutions
Digital Vidya is doing a great job in making everyone digital ready!
Aparna Lal, Marketing Lead, Global Demand Center
Digital Vidya is leading by example and doing some great work in the field of digital marketing.
Sakhee Dheer, EX - Digital Marketing Lead
We will be happy to hire Digital Vidya Alumni for our Digital Marketing requirements.
Amit Jain, ‎CEO & CoFounder
Pay After Placement* (with a min Salary of Rs 4.5 LPA)
*Pay more than 70% of fee after placement. We promise you that you will get your dream job with a minimum CTC of Rs 4.5 LPA within 3 months of completion of the program. If you don’t get a job within 3 months of the program completion, we will get you a paid internship with a minimum stipend of Rs 15,000/month for upto 6 months to strengthen your digital marketing skills & experience. In case you don’t get a job even after the end of 6 months of paid internship, we will refund your entire money. Our promise is supported with a legal document
Digital Marketing Bootcamp Fee
There are 2 options to pay for this Bootcamp:
- Option I: Pay registration fee Rs 29,900 (+18% GST) at the time of admission and pay the rest of the fee equivalent to 2 months of your Salary (i.e. CTC) [+18% GST] on receiving the offer letter.
- Option II: Make an upfront payment of Rs 110,000 (+18% GST) at the time of registration. You will not have to pay anything at the time of receiving the offer letter.
Apply Now
We will refund your entire amount (including GST) as per the Pay After Placement* promise mentioned above.
Admission Details
While we welcome anyone who’s interested in building a rewarding career in digital marketing to apply to this Bootcamp, we would like to ensure that you are the right fit for this program. Accordingly, we would like to assess you on a couple of parameters to test your fitness for this program, as described below:
- Eligibility Criteria:
- Graduate (or in the final year and available to join full-time by end of the Bootcamp) with a passion to learn Digital Marketing (MBA & Engineers are Preferred)
- Good Communication Skills: Since the mode of instruction of the Bootcamp is English, the candidate must be fluent in writing good English
- Application Process:
- Step 1: Admission Test (30 mins)
- Analytical Ability (10 mins)
- English Language (20 mins)
- Step 2: Live Online Interview (30 mins) [after the test on the same day if passed the test]
- Step 1: Admission Test (30 mins)
We will inform you if you are selected or not within 24 hrs of your live interview.
Bootcamp Schedule
Full Time Batch
3 Months
Program Induction
Jan 23 (Mon), 2023
[8 PM – 9:30 PM IST]
Instructor-Led Online Training
Jan 30 – Apr 30, 2023
[9 AM – 6 PM IST | Mon – Fri]
Internship
For upto 6 months with a
minimum stipend of
Rs 15,000/month
Part Time Batch
3 Months
Program Induction
Dec 26 (Mon), 2022
[8 PM – 9:30 PM IST]
Instructor-Led Online Training
Jan 2 – Mar 29, 2023
[7:30 PM – 10:30 PM IST | Mon – Fri]
[10 AM – 5 PM IST | Sat]
Internship
For upto 6 months with a
minimum stipend of
Rs 15,000/month
Frequently Asked Questions
Who is this program meant for?
This digital marketing Bootcamp is meant for
- Freshers (Graduates or above)
- Students (who are in the final year of graduation/post graduation, can study 9 AM – 6 PM IST, and are available to join full time internship or job as soon as the program is completed).
- Young Professionals (who have up to 3 years of experience, can devote the entire day to study, and are available to join full-time internship or job as soon as their digital marketing training is completed).
What kind of job I will get after completing this Bootcamp?
You will be responsible for lead generation, or online sales using the above-mentioned channels for the brand you will be working for.
What is the duration of this program?
The duration of the Bootcamp is 3 months, which will be followed by up to 6 months of full-time internship before you are hired for a full-time role as a Performance Marketing Professional.
What is the daily commitment this program demands?
As mentioned earlier, whether you choose a full-time or part-time batch, this bootcamp is a rigorous program. In the case of the full-time batch, you are required to be part of the live online sessions from 9 AM to 6 PM IST (including tea & lunch breaks) from Mon-Fri.
In the case of the part-time batch, you are required to be part of the live sessions from 7:30 PM to 10:30 PM (Mon-Fri) and 10 AM to 5 PM (Sat).
Can I do this program along with my job?
Yes, if you choose the part-time batch. However, in the case of the full-time batch, you will not be able to participate while doing your job.
Is it mandatory to do the internship?
You should be available to join a full-time offline internship or a full-time job after your bootcamp is completed.
In case you are not placed with a minimum CTC of Rs 4.5 LPA within 3 months of the completion of the program, you will get a paid internship with a minimum stipend of Rs 15,000/month for up to 6 months by which you will get your full-time job.
Who will bear the cost of Certifications?
As shared above, we recommend that you pass all mentioned Google Ads & Meta Blueprint certifications. However, 3 of the Google Ads certifications (i.e. Search, Display & Video) and 1 Meta (i.e. Media Planning Professional certification) are mandatory. You will have to bear the cost (approx Rs 7,000) for the Meta certification. Google Ads certifications are free of cost.
How does Pay After Placement* work?
As promised under the Pay After Placement* section, you will get a full-time job with a minimum salary of Rs 4.5 LPA within 3 months of completion of the digital marketing bootcamp. If you don’t get a job within 3 months of the program completion, we will get you a paid internship with a minimum stipend of Rs 15,000/month for upto 6 months to strengthen your digital marketing skills & experience. In case you don’t get a job even after the end of 6 months of paid internship, we will refund your entire money.
We will support our promise with a legal document, which will have appropri ate terms and conditions regarding your participation in this bootcamp.
What will be the language of instruction / communication of the Bootcamp?
The entire training will be delivered in English language. You are expected to be efficient in communicating (both orally and verbally) in English.
Will the bootcamp be delivered Offline or Online?
In order to maximize the value delivered to our participants, the majority of the bootcamp will be delivered in an instructor-led, online format. It will also involve few modules, assignments and projects, which could be done in a self-study but time bound format.
What are the credentials of Digital Vidya in delivering Digital Marketing training programs?
Digital Vidya is India’s largest and most respected digital marketing training organization. In the last 12 years, we’ve trained 61,000+ participants in digital marketing. For the same reason, Digital Vidya is the most sought after place for organizations to hire digital marketing talent.