Digital Marketing Bootcamp
Building Future CMOs
A Pay After Placement Course
for Students | Freshers | Professionals
- Specialization:Â Meta (Facebook) Advertising
- Min salary of Rs 4.8 LPA
- 50 seats only
3 Months Bootcamp
Live Online Classes
100% Practical
Get Job with Min. Rs 4.8 LPA Salary
Why Digital Marketing Bootcamp?
Build a Rewarding Career in Digital Marketing
Who is this Pay After Placement Course meant for?
Students
Who are available to join full time by end of the program
Freshers
Who want to start a rewarding career in Digital Marketing
Young Professionals
Who are looking at building a career in Digital Marketing
By the Industry, For the Industry
Industry Partners
Digital Marketing Thought Leaders
Kapil Nakra
CEO, DigitalVidya
20+ Years in Digital Marketing
Pradeep Chopra
Co-founder, DigitalVidya
20+ Years in Digital Marketing
Himanshu Arora
Co-founder, SocialPanga
18+ Years in Digital Marketing
Mandar Marathe
Co-founder, Koppr
15+ Years in Digital Marketing
Your Roadmap to Building a Successful Career in Digital Marketing
Curriculum
- Marketing Orientation
- How to think like a Marketer and create a Marketing Strategy?
- Orientation to Digital Marketing
- Techniques (SEO, SEM, SMM, Inbound, Marketplace Ads – Amazon & Flipkart Ads), Tools, Campaigns & Job Profiles
- In-depth training on Meta Advertisement
- Basics, Creatives, Ad Planning & Buying and Meta Legal Compliance
- Orientation to “Marketing with Meta Technologies”
- Managing Business presence on Meta platforms using Meta Business Suite and Business Manager
- Ad Management using Meta Ad Manager
- Meta’s Policies on Data, Privacy and Compliance Issues
- Leveraging Data on Meta for Generating Insights
- Ad Creative Essentials and its impact on Performance
- Ads Optimization Strategies for Campaigns and Targeting Parameters
- Exploring Targeting options and defining your Audience on Meta
- Meta Ads Bidding Strategies
- How to identify winning products for generating Online Sales?
- Meta Ads – Structure for Scale Model
- Job-Oriented Soft Skills Training
- Communication, Presentation, Excel, Work Ethics etc.
Projects
- Setup and Optimize E-Commerce Store on Shopify
- Each participant will setup a Shopify Store, optimise it for generating higher ROAS (Return On Advertising Spend)
- Hands-on experience in Optimising and Growing multiple D2C (Direct To Customer) Brands with your mentor
- Participants will work with Mentor to optimize ads for different real life D2C Brands. They will also get to experience and analyse the results with mentors on regular basis. Participants will be given budget to spend on D2C Brands as part of group assignments.
Industry Case Studies
Eno
Pepsi
Omay Foods
SBI
Titan
Tools Covered
How will your day in this Bootcamp look like?
| Time | Session Details |
| 9:00 AM – 9:30 AM | Day Creation and Queries Resolution |
| 9:30 AM – 11:00 AM | Lecture Session |
| 11:00 AM – 11:30 AM | Break |
| 11:30 AM – 1:00 PM | Soft Skills Training Session |
| 1:00 PM – 2:00 PM | Lunch |
| 2:00 PM – 2:30 PM | Exercise Discussion |
| 2:30 PM – 4:30 PM | Assignment |
| 4:30 PM – 5:00 PM | Break |
| 5:00 PM – 5:30 PM | Presentation and Discussion on Assignment |
| 5:30 PM – 6:00 PM | Day Completion and Consolidation |
Industry Certifications
To secure your full-time job, it is recommended that you pass all 3 mentioned certifications. However, 2 of these (i.e. Media Planning and Media Buying Professional) certifications are mandatory. You will have to take care of the cost (approx Rs 14,000) of these certifications.
you will be awarded a Digital Marketing Certification from Digital Vidya
Our Participants Work At
61,000+ Delighted Participants since 2009
Vipul Kapruwan
Digital Media, Cheil India
My experience with Digital Vidya’s Digital Marketing Training program is totally worth it. Digital vidya helps me to learn about digital marketing in a simple way. The faculty was supportive and the best part is an assignment.
Sanjil Singhvi
Ad Ops, Hotstar
Studying with Digital Vidya was a great experience. I got to learn much from the digital marketing course and the instructors had amazing knowledge. Had an amazing time learning Digital Marketing from Digital Vidya during Covid19..
Nazreen Khan
Digital Marketing Executive, Hans Publication House
It was great learning with Digital vidya. Digital Vidya provides great learning from basic to advance levels. They have experienced teachers with high IQ levels who understand the learning potential of each student.
Subhash Bhatt
Digital Media, Cheil India
Digital vidya helped me with learning digital marketing from the basics. All the tutors are well experienced and the assignments helped me to know how to work practically on different modules of marketing.
Industry Vouches for Digital Vidya
The work Digital Vidya does is very important to help traditional companies and marketers reinvent themselves to become digital.
Virginia Sharma, EX - Director, LinkedIn Marketing Solutions
Digital Vidya is doing a great job in making everyone digital ready!
Aparna Lal, Marketing Lead, Global Demand Center
Digital Vidya is leading by example and doing some great work in the field of digital marketing.
Sakhee Dheer, EX - Digital Marketing Lead
Pay After Placement with a min Salary of Rs 4.8 LPA
We are sure that you will land up your dream job and promise (supported with a legal document) that we will refund your entire money if you don’t get a job with a minimum salary of Rs 4.8 LPA within 1 year of starting your Digital Marketing course.
Digital Marketing Bootcamp Fee
There are 2 options to pay for this Bootcamp:
- Option I: Pay only Rs 9,900 (+18% GST) at the time of admission and pay the rest of the fee equivalent to 3 months of your Salary (i.e. CTC) [+18% GST] on receiving the offer letter.
- Option II: Make an upfront payment of Rs 125,000 (+18% GST) at the time of registration. You will not have to pay anything at the time of receiving the offer letter.
As shared earlier, if you don’t get a job with a minimum salary of Rs 4.8 LPA within 1 year of starting your Digital Marketing Training, your entire money (including GST) will be refunded. No Questions Asked!
Admission Details
While we welcome anyone who’s interested in building a rewarding career in digital marketing to apply to this Bootcamp, we would like to ensure that you are the right fit for this program. Accordingly, we would like to assess you on a couple of parameters to test your fitness for this program, as described below:
- Eligibility Criteria: Graduate (or in the final year and available to join full-time by end of the Bootcamp) with a passion to learn Digital Marketing (MBA and Engineering Graduate Preferred)
- Application Process:
- Step 1: Admission Test (Proctored, Online) of 45 mins consisting of 3 sections
- Logical Reasoning (15 mins)
- Quantitative Ability (15 mins)
- Scenario-based Questions to test Marketing Acumen (15 mins)
- Step 2: Submit SOP (Statement of Purpose) and undergo a Live Online Interview
- Step 1: Admission Test (Proctored, Online) of 45 mins consisting of 3 sections
We will inform you if you are selected or not within 2 working days of completion of your application process.
Bootcamp Schedule
3 Months
Meta Advertising Professional Bootcamp
Program Induction
July 18 (Mon), 2022
[7-9 PM IST]
Regular Classes
July 25 – Oct 24, 2022
[9 AM – 6 PM IST | Mon – Fri]
Internship
For up to 6 months on completion of the Bootcamp
Frequently Asked Questions
Who is this program meant for?
This digital marketing Bootcamp is meant for
- Freshers (Graduates or above)
- Students (who are in the final year of graduation/post graduation, can study 9 AM – 6 PM IST, and are available to join full time internship or job as soon as the program is completed).
- Young Professionals (who have up to 3 years of experience, can devote the entire day to study, and are available to join full-time internship or job as soon as their digital marketing training is completed).
What kind of job I will get after completing this Bootcamp?
You will be responsible for brand promotion, lead generation or online sales using the above mentioned channels for the brand or client you will be working for.
What is the duration of this program?
The duration of the Bootcamp is 3 months, which will be followed by upto 6 months of internship which can be extended before you are hired for a full time role as Meta Advertising Professional.
What is the daily commitment this program demands?
If you are planning to participate in this program then you are advised to not take up any other significant responsibility, which may interfere with you participation in this program.
Can I do this program along with my job?
Is it mandatory to do the internship?
Doing an internship before joining a full time role is recommended for all the participants. However, if you are placed in a full time role immediately after the program or while you are in internship, you can shift to the same.
However, you should be available for a full time digital marketing internship for a period of upto 6 months by which you will have a full time job offer.
Who will bear the cost of Meta Advertising Certifications?
As shared above, we recommend that you pass all the 3 mentioned certifications. However, 2 of them (i.e. Media Planning & Media Buying Professional) are mandatory. You will have to bear the cost (approx Rs 14,000) of these certifications.
How does this Pay After Placement Program work?
As promised under Pay After Placement section, you will get a full time job with a minimum salary of Rs 4.8 LPA within 1 year of starting this program else we will refund your entire money.
We will support our promise with a legal document, which will have appropriate terms and conditions regarding your participation in this Bootcamp.