Step 2: Identify the Distribution Channels

Build Credibility For Yourself

You need to identify where the conversation is taking place around the pain point and key terms you have identified. It can be a blog, forum or a social channel! These will be the places where you will deliver the content.


Keep an eye on the places and understand what type of content is trending. Become active on these places even before you start publishing the content. Comment, answer queries, introduce yourself to fellow community members. This way, you have started building a credibility for yourself. So at a later stage, once they see a post from you the can recognise it and are more likely to click and read through.

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No. Step Duration
1. Select Topics For Your Blog – Create a bucket of ideas & Strategise your Future Blog Posts  30 mins
2. Identify The Distribution Channel – Build Credibility For Yourself 20 mins for 7 days
3. Plan your Content – Start with writing a great blog post 3 hours for each post
4. Get your first 100 Subscriber – Initial Set of Audience 2 hours
5. Set Up System That Will Help You Reach 1000 Readers – Time to Grow Your Audience 30 mins
6. Create Social Media Channel For Your Blog – Create Brand For Your Blog 1 hour
7. Create A Facebook Group For Your Niche – Aggregate An Audience In a Forum or Group 1 hour
8. Build More Traffic – Get Going with Forums!  15 mins
9. Submit Guest Posts on Relevant Blogs – Bring backlinks to your blog 20 mins
10. Leverage Social Media & Web 2.o Sites For Traffic – Find other channels to bring traffic to your blog 1 hour
11. Create Content by Interviewing Experts – Bring on the Experts 30 mins