Digital Vidya 11 years of excellence

Display Advertising

Overview : Display Advertising


  1. Must have attended a search training with Digital Vidya or similar institute and understand on the ground workings of Google AdWords, preferably account managers who wish to get deeper with the Google Display Network

Who is this session for?

  1. People who have gone through the CDMM course and attended four sessions of SEM training
  2. People who have tried out search marketing but wish to now diversify their marketing efforts into the display network’s offerings
  3. People who wish to clear the second module of their AdWords certification process


  1. Prepare you to appear for the Display Advanced module of the Google AdWords Certification Exam
  2. Give you a practical and working knowledge of how to advertise on the display network using Google AdWords
  3. Understand multiple ad formats, targeting criteria, including re-marketing
  4. Learn to advertise video on YouTube using AdWords
  5. Learn to advertise on the display network using the mobile platform