Outsourced CMO, Marketing Consultant with 13+ yrs of Experience
Shweta has served corporate as a technical marketer for more than a decade and experienced the paradigm shift from traditional marketing to digital marketing. When this transition was happening a few years back and the company’s budget was flowing into digital efforts, she decided to up-skill herself. Yes, she is an alumna of Digital Vidya.
Shweta has demonstrated success in integrated marketing communications that connects not only the company and its customers but also helps in trackable business growth. Before starting her independent marketing consultancy, she was serving a leading Japanese Semiconductor company in APAC lead generation and demand creation team. She has hands-on experience in Adobe Experience Manager, Eloqua for marketing automation, Adobe Omniture apart from many free and open tools.
She has completed BE (Electronics) from Pune University, MS (Electrical Engineering) from the US. She was 1st runner-up at Corporate Diva 2018, The Health of Women Forum initiative. She is also the founder of “Shikshaantara” a project that works in Cyber Safety Education and Technology Education in schools.