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Online Orientation Session on
Evolve Digital Marketing Experience With Artificial Intelligence And Virtual Reality
Digital Marketing:
Wednesday – 3PM & Saturday – 11 AM
Data Science:
Saturday – 10:30 AM
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Experience it Before you Ignore It!
Digital Marketing - Wednesday - 3PM & Saturday - 11 AM
Data Science - Saturday - 10:30 AM
Course: Digital Marketing Master Course
Join Free
Online Orientation Session on
Evolve Digital Marketing Experience With Artificial Intelligence And Virtual Reality
About the Webinar
Duration
60 mins
Day
April 14, 2017
Time
3:00 pm
Who is the Speaker?
Abhishek Rathi has over 14 years of diversified experience in FMCG, Consumer Durables & Life Insurance industry; with last 8 years in leading Digital initiatives across three leading Life Insurance companies. His key assignments over the last decade include,
In his current assignment at PNB MetLife India Insurance Co. Ltd., he is leading Digital which covers Digital marketing, eCommerce & Digitization initiatives across the organization. He recently won the prestigious “50 Most Influential Digital Media Professionals” award for 2015 by CMO Asia, CMO Council & World Marketing Congress. He also led PNB MetLife to win the coveted “Celent Model Insurer Asia Award” for their eCommerce platform and “Best Website of the year” by CMO Asia & CMO Council, recently.
Prior to joining PNB MetLife, Abhishek led the Digitization initiatives for Max Life Insurance as a Lead architect & Program manager and played a pivotal role in Agency & Bancassurance transformation by leveraging technology. He led Max Life to win the coveted “Celent Model Insurer Asia Award” for Digitization initiatives in Agency, March’14 at Singapore.
His key accomplishments include:
Abhishek is a rank holder & holds an MBA degree from Narsee Monjee Institute of Management Studies, Mumbai.
Abhishek Rathi
During this webinar, PNBMetLife’s Digital Marketing Head will enlighten the users about how-
Session Agenda
Digital marketing is a dynamic state of marketing that has swiped the traditional form of marketing. This has enabled marketers to evolve the marketing experience by leveraging digital marketing techniques. Digital marketing has reached the point in its evolution wherein different strategies are being leveraged upon for not only individual and business growth as well.
Amongst several digital marketing strategies that have evolved over the period of time, some of the renowned ones are Artificial Intelligence, Internet of Things (IoT), Virtual Reality, Chatbots etc.
Who Should Attend?