Brand Advocacy & Customer Loyalty

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Happened on : August 1, 2013, 9:30 am (IST)

Duration : 60 Minutes

Social Media is opening up new avenues to build customer loyalty and promote brand advocacy. It’s now possible to identify existing brand advocates, nurture new ones and leverage the social media tools to build loyalty into customers. To top it all, brand advocacy being open on social media platforms, it can be leveraged as social testimonials. This session will probe deep into this subject and look at the success stories in this area.