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Online Orientation Session on

Social Media Marketing for SMBs

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  • About the Webinar


    60 Minutes


    April 24, 2014


    3:00 pm

    Who is the Speaker?

    Evan Carmichael helps entrepreneurs. At 19, he built then sold a biotech software company. At 22 he was a venture capitalist helping raise between $500,000 and $15 million. He now runs, one of the world's most popular websites for entrepreneurs. His goal is to help 1 billion entrepreneurs. He has helped set 2 world records, works 20 hours per week, uses a stand-up desk, rides a Vespa, raises funds for Kiva, and created a line of Entrepreneur trading cards. He graduated from the University of Toronto and enjoys salsa dancing, being a DJ, and the Toronto Blue Jays.


    Social Media Marketing for SMBs

    Evan Carmichael

    Key Takeaways

    Key questions answered through this Webinar are:

    • The key to social media success: Getting off to a good start
    • Know what you hope to achieve before you begin
    • A handy toolkit for launching a winning social media campaign
    • How to accurately predict how much time you need to invest
    • Why the best social marketers know their target market inside and out
    • What can go wrong and how to prevent it

    Session Agenda

    To have success with social media you need to stand for something important. You’re not just trying to sell your services, you’re trying to make a difference. This webinar will help you figure out what you stand for and then map out a social media strategy that will generate results for your business. You’ll learn the 5 important steps that every business needs to go through to build an online movement with practical examples along the way. This is the most important webinar on social media that you will ever have been to. You’ll come away completely rethinking your strategy and armed with specific next steps to go out and dominate online.

    Who Should Attend?



    Advertising & Marketing Professionals



    Digital Marketing Professionals

    Web Strategists