Certified Digital Marketing Master (CDMM) Course6 MONTHS INSTRUCTOR-LED, ONLINE COURSE [OPTION TO DO IN 3 MONTHS]
Trained 15000+ professionals (incl. CXO's) from 7000+ brands in 1000+ trainings across Asia since 2009
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Download the detailed course curriculum & Complimentary invite for Online Demo Session!
Limited Seats Available!
Date : 10th Dec, 2016 (Sat)
Time : 11 AM to 12:30 PM (IST/GMT +5:30)
Sales & Marketing Professionals41%
Digital Marketing Professionals18%
Others (IT, Quality, BPO)14%
We get participants with 0 to 25+ yrs experience in our programs.
Internet Marketing Tools Worth Rs 75,000+ Free
Professional SEO Software
Life time access to Latest Content (Presentations & Videos)
Access to industry experts webinars recording (100+ hrs)
Research Based Internship
Hands-on Projects and Assignments
24X7 Trainer's Support on Discussion Forum
Upcoming Dates For Digital Marketing Course [Option to complete in 3 Months]
|Dec 10, 2016 - May 20, 2017||10:00 AM to 1:30 PM (IST)||Sat||115 hrs||USD 870/-||Register Now|
|Dec 11, 2016 - May 21, 2017||10:00 AM to 1:30 PM (IST)||Sun||115 hrs||USD 870/-||Register Now|
|Dec 13, 2016 - May 25, 2017||8:00 PM to 9:30 PM (IST)||Tue & Thur||115 hrs||USD 870/-||Register Now|
Money Back Guarantee: If you do not like our training, you can ask for 100% refund after your 1st live session or within 7 days of purchase of self-study material.
Special Offer: Price includes Certification Exam fee
Group Discount: 10% discount for 3 or more registrations
Personalized Curriculum for Everyone's Objectives
Marketing Professionals, Entrepreneurs, Digital Marketers and others
Core Modules in Master Course
- Email Marketing (12 hrs)
- Search Engine Optimization (12 hrs)
- Social Media Marketing (15 hrs)
- Inbound Marketing (12 hrs)
- Search Engine Marketing (12 hrs)
- Web Analytics (12 hrs)
- Entrepreneurs & Freelancers
- How to Create Unfair Advantage and Exponentially Grow Online Business?
- How To Sell Digital Marketing Services?
- E-tail ( Online Listing ) /Website V/s Market Place
- Senior Marketing Professionals
- Integrated Digital Marketing Strategy
- Advanced Topics for Advanced Users
- Super Blogging
- Display Advertisement
- Advanced Google Analytics
- Shopping Advertising
- Video Advertising
- Extra Topics for everyone
- Affiliate Marketing
- Mobile App Marketing 101
- Blogging for Beginners
- Website Development using WordPress
- Prepare Yourself For Career Opportunities in Digital Marketing
Experts PluggedIn - What is it?
Digital Marketing Course Syllabus
Core Modules: (Everyone should attend these sessions)
- Email Marketing (12 hrs) – Learn how to effectively build your users lists, deliver e-mails & generate relevant clicks.
- Social Media Marketing (SMM) (15 hrs) – Learn how to build brand, generate leads & aggregate audience on Social Media.
- Inbound Marketing (12 hrs) – Learn how to attract & convert customers by earning their trust through various techniques such as content marketing.
- Search Engine Marketing (SEM) (12 hrs)– Learn how to effectively run ads on Search Engines.
- Search Engine Optimization (SEO) (12 hrs) – Learn how to get website listed among top search engine results.
- Web Analytics (12 hrs) – Learn how to make business decisions from the metrics available in Digital Media.
Specialisation Modules (Participants can pick and choose these sessions based on their objective to learn online marketing)
- Website Development using Wordpress (3 hrs)
- Affiliate Marketing (2.5 hrs)
- Mobile App Marketing 101 (3 hrs)
- Learn how to create unfair advantage and exponentially Grow Online Business (3.5hrs)
- Integrated Digital Marketing Strategy (3 hrs)
- How To Sell Digital Marketing Services? (4 hrs)
- Blogging for Beginners (4 hrs)
- Super Blogging (4 hrs)
- Display Advertisement (6 hrs)
- Advanced Google Analytics (7 hrs)
- E-tail (Online Listing)/Website V/s Market Place (3 hrs)
- Prepare Yourself For Career Opportunities in Digital Marketing
- Video Advertising
- Shopping Advertising
Project & Weekly Assignments (only available in CDMM)- The participants will be given appropriate Assignments & Projects to give hands-on experience in Digital Marketing. In total there are 16 assignments & 2 projects that participants do through during the entire course.
Research Based Internship (only available in CDMM) - We believe that the real learning does not happen in the training sessions. To learn practically, you have to make your hands dirty. We have designed research based internship in which you will do a research on one topic every week. For every good research submission, you will do blog post on Digital Vidya's website with your credentials.
Download Course Curriculum
(Do provide your contact details, download link will be emailed to you in few seconds)
Instructors and Course Creators
Senior Marketing Manager, Strategic Outsourcing Services Pvt Ltd
CEO & Co-Founder at Digital Vidya
Live Walk-throughs in the course
In this program, participants will get live walk-throughs and exercises on following tools.
Social Media Analytics
Social Media Listening
Search Engine Optimization
Search Engine Marketing
Google offers multiple certification exams in Digital Marketing Domain. Digital Vidya course will help you prepare (and pass) the following exams:
- AdWords Fundamentals
- Search Advertising
- Display Advertising
- Video Advertising
- Shopping Advertising
- Google Analytics Individual Qualification (GAIQ)
Btw, these exams are conducted online by Google for FREE. Anyone can register & appear in these exams.
Hubspot Inbound Marketing Certification
Hubspot offers Inbound Marketing Certification which covers segments to digital marketing on how to attract visitors, convert customers and delighting customers to convert them into promoters of business. After your training with Digital Vidya you can clear the exam.[/icon-box]
“Digital Vidya's certifications will not just be an add-on to your qualification, but will help you in getting better job opportunities. It is essential for marketing professionals to keep themselves updated about happenings and trends in online marketing & a digital marketing certification like CDMM is surely going to help them move forward in the right direction”. – Navneet Kaushal, CEO, PageTraffic
"A person coming up with Digital Vidya's certifications will have a good background, and can start quicker. We will surely give preference to candidates with CSMMP accreditation for entry level positions at Social Wavelength." - Sanjay Mehta, Joint CEO, Social Wavelength
"A great initiative by Digital Vidya, the need of the industry as it evolves is to have this as an integral part of their training initiatives. With the medium fast evolving, Digital Vidya's certification programs provide not only a value add from HR point of view but also brings Huge operational efficiencies and betters the talent pool of the agency." - Avijit Arya, CEO, Internet Moguls
"Digital Vidya's digital marketing certifications covers all aspects of Online Marketing at reasonable depth. We favor Digital Vidya's certified professionals for all Openings at Pinstorm" - Mahesh Murthy, Founder, Pinstorm
"We are looking forward to the trained and certified employees and gauge the impact it has made to the way they work as opposed to those who walk in untrained. I am pretty sure the certification is going to make a huge and positive impact to the way they work." - Chaaya Baradhwaaj, Founder & MD, BC Web Wise Pvt. Ltd.
"Digital Vidya is the pioneer in the industry of Digital Media education and has great contribution for the growth of the industry in India. We are very happy to be associated with Digital Vidya and compliment them in their good work." - Bhupendra, CEO @ Simplify360
Why do People learn Digital Marketing?
- Sales & Marketing Professionals (including Advertising Professionals, Brand Managers and Media Planners): Creating Marketing Campaigns without Digital is no more an option. Sales & Marketing professionals need to develop an in-depth understanding of this medium to create workable strategies, to manage digital marketing teams & agencies.
- Entrepreneurs (including CXOs): Digital Marketing offers the flexibility of starting with small or no budget. Entrepreneurs can think of various innovative ways to reach out to their target audience and convert them to their customers. Unfortunately, there are not many people who can do it for them. They will have to learn digital marketing to do it for themselves.
- Digital Marketers (including SEO, PPC, Social Media Professionals & Web Strategists): It is an ever-evolving field. If you are not updating yourself, you will be obsolete in a quarter. Digital Marketers are in continuous process of learning.
- Students (including MBAs, Graduates, BBAs & aspiring drop-outs): No matter which area you end up pursuing, be it HR, Finance, Marketing, Sales or creating your own entrepreneurial venture, you cannot do it with in-depth understanding of Digital Media. The biggest problem is that most of the institutions are not equipped with imparting this understanding to students. The best way out is doing long-term course with India’s best Digital Marketing training institute Digital Vidya while you are still pursuing your education.
Digital Marketing Certification Process
How to get CDMM Certification?
- On registration, you will receive participation details for 6 months live instructor-led online sessions. You can attend these sessions from anywhere. There will be 2 types of sessions:
Online Training Sessions (Instructor-led)
Days: Saturday or Sunday (Weekend Batches) / Tues & Thur (Weekdays Batch)
Time: 10:00 AM to 1:30 PM (IST) / 8:00 PM to 9:30 PM (IST)
Venue: Online [You could be living anywhere in India (e.g. Delhi, Gurgaon, Bangalore, Mumbai, Chennai, Hyderabad, Noida, Pune) or outside India (e.g. Singapore, Malaysia, Dubai, Australia)]
Attendance: 60% attendance mandatory
Online Industry Interaction Sessions (by Industry Leaders)
Time: 3 PM to 4 PM (IST/GMT +5:30)
- Once you complete 6 months training course, you will become eligible to appear in the CDMM® Exam, at your preferred testing center across India or online, if you are an international candidate. Following are the exam details:
- Exam Duration: 60 minutes
- No. of Questions: 50
- Maximum Marks: 50, Passing Marks: 35 (70%)
- There is No Negative Marking in this Exam
- 70+ Exam Centers in India
CDMM Course FAQs
- Who will award CDMM certification? Digital Vidya and Vskills will jointly offer this certification.
- Who is Vskills? Vskills is a “skills testing” and certification exam conducted by – ICSIL, A Govt of India Undertaking and Govt of NCT Delhi Company. It is one of the largest manpower companies of the government of NCT Delhi. Vskills certifications help candidates quantify and prove their skills in a particular domain – skills that are valued by the employer and are in great demand.
- How do I know that CDMM is the best digital marketing course in India? There are number of reasons especially - 1.) curriculum designed by Digital Vidya's co-founders, who individually have 16+ years of digital marketing experience 2.) 6.5+ years of experience in delivering online marketing programs 3.) offered in exclusive association with Vskills 4.) highly comprehensive curriculum with 115+ hours of live instructor-led sessions 5.) strong industry endorsement by brands & agencies across India 6.) delivered by 15+ industry experts 7.) extremely practical/hands-on digital marketing course 8.) dedicated placement cell.
- Can I complete this course in 3 months? Yes! If you participate in 2 batches then you can complete CDMM program in 3 months. Over 50% of our participants choose 3-month path.
- What kind of practical experience I will get in this course? You will do a number of hands-on exercises & assignments to master various Digital Marketing concepts & tools. These opportunities include running live Advertising (e.g. Google, Facebook) campaigns, perform SEO audit, creating Social Media Strategy, use various tools. You may also get an opportunity to do Digital Marketing internship with any of our corporate clients based on your availability and their requirement.
- I don't have a website or a blog. How will I learn hands-on in this program? No problem. You are not alone. We will begin your program with you creating your own blog so that you can apply the learnings of this internet marketing course practically.
- What will happen if I miss any live session? We understand that. We will provide you recording of every session.
- Do you offer Placement Assistance? Having conducted over 1000+ digital marketing training programs for participants from 7000+ brands across Asia, we are regularly approached by agencies and brands for their hiring needs. Our Placement Cell provides Assistance to all participants who clear the CDMM Certification.
- Do you offer any Money Back Guarantee? Yes! After attending the 1st online session of CDMM course, if you don't like the course then ask us for a refund. We will refund your entire amount and will not ask any question except taking your feedback. However, we will not be able to offer refund in any other condition.
- What's the salary range for professionals in digital marketing? At an entry level, a student or a fresher who may not be even a graduate starts his/her career as an executive and earns around Rs 1.5 Lacs salary per annum in India. At a digital marketing head position, salary rises to as high as Rs 30 Lacs. For professionals with exceptional educational qualification (e.g. from IITs/IIMs), with highly relevant work experience and with mastery of digital marketing, high growth startups & platform companies such as Flipkart, Amazon, Google, Facebook, LinkedIn offer as high as Rs 1 crore salary as well.
- Do you offer any Money Back Guarantee? Yes! After attending the 1st online session of CDMM course, if you don't like it then ask us for a refund. We will refund your entire amount and will not ask any question except taking your feedback. However, we will not be able to offer refund in any other condition.
- Will I be able to clear Google AdWords certifications, if I participate in CDMM? Yes, as mentioned earlier, participation in this digital marketing course will help you prepare & pass 5 of the Google AdWords Certifications and Google Analytics Certification through our relevant core and specialisation modules.
- Why did you choose the online medium for delivery? We could have easily offered this course in a classroom environment like a typical internet marketing training institute. There are a number of reasons for doing it online. We've been successfully organising instructor-led, online courses for more than 5 years. In addition to helping you save precious time & money, instructor-led online format offers far better learning as we are able to provide you best Digital Marketing Industry Expert as Lead Trainer for each of the training modules. The online medium allows far deeper and regular interaction among participants and lead trainers throughout the program. It also significantly reduces your chance of missing a session as you will be able to attend the session from any place. That's why we've 1500+ of participants from across Asia & Middle East especially India (Delhi, Gurgaon, Bangalore, Mumbai, Chennai, Hyderabad, Noida, Pune, Kolkata) & UAE (Dubai) participating in around 50 batches at any point of time.
For the same reasons, some of our corporate clients have opted to do online trainings for them. E.g., we've trained Fidelity India's team through an instructor-led, online course on Digital Marketing. Still not sure? Attend our upcoming orientation session and you will fall in love with Internet Marketing, Digital Vidya and our Online Delivery format :). Also, convince yourself by going through the experience of our Digital Marketing course participants
- Can I earn a lot of money as an Affiliate Marketer after doing this course? Unlike few other Digital Marketing training institutes, we don't want to mislead you by showing a dream, which can't be fulfilled. While it's possible for you to become a freelancer after doing our program, earning a lot of money as an affiliate marketer is a rare event and typically requires an enormous amount of time, patience, skill and even luck. If it were so easy then we would have hired people and trained them to do that for us :).
- Can I offer digital marketing services as a freelancer after doing this digital marketing course? Yes, you can choose to be a freelancer and offer digital marketing services to clients. In order to become a freelancer, you will surely need to learn digital marketing even more seriously than your fellow participants as you'll have a lot of responsibility on your shoulder when you do it for someone else. As you would have read earlier, we have a special module on 'Selling digital marketing services' for the same purpose. We have a number of our digital marketing certification alumni, who are successfully offering services to their clients. Some of them have even started their own agencies and are doing really well.
- Can you please share more about your partnership with Google & Microsoft India? We are an official training partner for Google Partners Academy in India. We train their partners (i.e. Agencies, which sell Google Adwords & Analytics solutions) through a number of Digital Marketing programs. There are over 15 of our lead trainers, who are part of that program and these trainers lead different modules of our CDMM program. Similarly, we train Microsoft's partners (i.e. companies which sell Microsoft product & solutions) to help them learn and leverage Digital Marketing. That's the reason why participants of our program get extremely high value in our Digital Marketing course.
- I am not an Engineer and don't know technology. Will I be able to do this digital marketing course? You don't need to know technology at all or come from engineering/technical background or even an MBA to be successful in digital media.
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